The Top 3 Back-end Integrations for Teams and Brokers
We recently highlighted software integrations that can save real estate agents time and money. While there is some overlap, brokerages and real estate teams have different needs, especially when it comes to handling back-end issues like commission structures and accounting. Which integrations are most useful for brokerages and teams, and how can they help streamline your business operations? Let's explore. What Can Back-end Integrations Do for You? As we stated previously, the transaction is the core of any real estate business, so using your transaction management platform as the hub of your integration efforts is an efficient strategy. Before we dive into specific apps, let's look at what integrating your transaction management and back-end solutions can do for your business: Automate commission disbursement upon close of transactions Simplify year-end accounting, including generation of 1099s Allow agents to "subscribe" to a personal data feed that simplifies their own accounting Keep agents aware of issues like missing items, payouts, or deposits Simplify compliance and the document review process Track profit and loss per transaction Give agents access to their performance and payment history And more! The Top 3 Back-end Integrations for Brokers and Teams Now, let's explore specific back office apps and what they're capable of when integrated with your transaction management system. To help us illustrate these examples, we'll use dotloop as our sample transaction management platform, because it offers over 75 integration partners and is one of the best-integrated technologies in the industry. According to dotloop, the most popular back-end integrations for brokerages and teams are the following: MoxiWorks MoxiWorks offers a suite of tools for real estate professionals to do everything from managing clients to handling accounting. MoxiWorks' client engagement platform, MoxiEngage, integrates with dotloop to automatically include the transaction within the lead-to-close sales flow. Agents can create a dotloop transaction (known as a "loop") within MoxiEngage, submit documents for review, and see task checklists from the transaction embedded within MoxiWorks' broader sales flow checklist. MoxiBalance is the app that resulted from MoxiWorks' acquisition of accounting solution Reeazily in 2021. This integration automates commission payments upon a transaction's close and lets users manage escrow deposits. Transaction data can also sync to MoxiBalance to give brokers insight into agent performance. Loft47 Loft47 is a commission management app that can import all parties, financial information and documents from a dotloop transaction. This allows commissions and splits to be automatically paid out upon close, and at year end, enables 1099s to be generated with ease. In the midst of a transaction, the Loft47 integration keeps agents and brokers aware of issues like overdue items or transactions with lingering deposits requiring payouts, thanks to synced documentation and checklists. QuickBooks QuickBooks is a heavyweight accounting app leveraged across industries of all kinds. Within real estate, the QuickBooks-dotloop integration allows for standard automations like commission disbursements, earnest money management and 1099 creation. The integration also lets brokers track expenses that aren't typically included in a transaction management app, giving brokers insight into their profit and loss per transaction and per agent. See what other back-end integrations are available to brokerages and teams here. To learn more about dotloop, visit dotloop.com.