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December's Top 10 Articles: A Final Look Back at 2014

winter hand houseDid you know that January get its name from the Roman deity, Janus? He's the mythical god of beginnings and transitions and is depicted as having two faces--one looking to the future and one to the past.

That's what our list of the previous month's most popular articles does--it takes one last look back before moving forward into the month ahead. And in December, we looked back more than usual as we revisited our most popular articles of the yearmost popular articles of the year. Below is our final monthly list of popular articles from 2014. Take a look to see what most interested your peers during the last month of the year.

1. 6 Words Agents Can Use to Close More Deals in 20156 Words Agents Can Use to Close More Deals in 2015
When it comes to business, sometimes the smallest details can make the biggest difference—and sometimes, that detail can be as small as a simple word. We've been focusing on big-picture things that real estate professionals should be learning or doing right now to get ready to have a bigger, better 2015. But don't forget that the little things matter. Here are six simple words that can change the way you do business in 2015 and help you close more deals all year long.

2. Facebook Tightens Rules on Promotional PostsFacebook Tightens Rules on Promotional Posts
Like many small businesses, real estate agents have been enjoying a pretty sweet deal on Facebook for a while now. In recent years, many agents have taken to Facebook to promote their businesses and get the word out about listings, sales and open houses. For the most part, Facebook has been looking the other way on these kinds of posts. But it now looks like the days of freebie promotions on Facebook are over.

3. 10 Actions that Will Transform Your Communication Skills10 Actions that Will Transform Your Communication Skills
Congratulations! A new lead or referral has just fallen into your lap. Now the hard work begins. In order to create that all-important connection that turns a prospect into a client, you need to understand what's important to the person you're talking to. These 10 interpersonal "hacks" will help you do just that--and transform you into a master communicator.

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