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Friday Freebie: 50 Wonderful Winter Marketing Ideas

December 04 2014

The weather outside may be frightful, but your sales funnel doesn't have to be. Though the real estate market cools with the weather, remember that the best way to survive the chill is to keep moving, keep hustling, and keep marketing. If you're low on inspiration, Trulia has 50 easy marketing ideas that will thaw "any slow-market business freeze." Read on to learn more.

50 Wonderful Winter Marketing Ideas from Trulia

frifree trulia 50 winter marketing ideas copyThe holidays are the perfect time of year to create a little goodwill toward your business--and a great reason to reach out to prospective and former clients. A free new guide from Trulia offers creative marketing ideas that help agents capitalize on warm seasonal feelings. Here are five of our favorite:

  1. Make your office a collection point for Toys for Tots. Put signs in the windows to spread the word and start a conversation with anyone who comes into donate.
  2. Create a map of area hot spots like ice skating rinks and holiday light displays and distribute it online or to your target farm. Put your local expertise on display!
  3. Host a holiday family photo event. Hire a photographer and invite prospects and clients to your office for a free portrait to use in their holiday greetings.
  4. Run a seasonally-themed contest on social media. An idea like "Ugliest Holiday Sweater" will generate a lot of good cheer and clicks.
  5. Give the gift of sugary goodness. Order M&Ms with your name or logo on them. Put them in little bags tied with ribbon and your business card. Distribute them at local events.

That's just a sampling--there are 50 ideas in total to choose from. Commit to trying just five of these ideas and soon you'll be walking in a winter wonderland of leads.

Download '50 Wonderful Winter Marketing Ideas' now!Download '50 Wonderful Winter Marketing Ideas' now!

About Trulia, Inc.

Trulia gives home buyers, sellers and real estate agents all the tools and valuable information they need to be successful in the home search process. Through its innovative mobile and web products, Trulia provides engaged home buyers and sellers essential information about the house, the neighborhood and the process while connecting them with the right agents. For agents, Trulia, together with its Market Leader subsidiary, provides an end-to-end system that enables them to find and serve clients, create lasting relationships and build their business. Founded in 2005, Trulia is headquartered in San Francisco with offices in New York, Denver and Seattle. Trulia and the Trulia marker logo are registered trademarks of Trulia, Inc.

Want to be our next Friday Freebie?

If your company offers a free or trial version of a product, we'd love to feature it as a Friday Freebie. Contact Kelly Phelan at [email protected].

For a collection of past Friday Freebies, click here.