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Use A Badge To Increase Website Leads

trustWe recently launched the ability for real estate agents to embed a trust badge into their websites and blogs that displays their reviews. I wanted to share some thoughts on how this can help you increase your business.

Verisign recently published the results of a study that asked people to rate the trustworthiness of unfamiliar websites on a scale of 1 to 100 (with 100 being “I trust this site completely”). The study found that the the average score was only 61 out of 100. In other words, most people on the Web give unfamiliar websites a rating just above an “F.” And how well do you think a website with an “F” would convert cold visitors into new leads? Not well.

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Other articles of interest: The Virtual Office Website | MLSFinder.com