Top Product Reviews from 2013

We encountered a lot of great tech products in 2013. Some were new to the real estate sphere, while other solutions received significant updates. In order to help you choose the best products for you in 2014, we've rounded up a list of our product reviews from the past year, arranged by category. These are all agent-centric products--stay tuned for a list of broker reviews in the coming days!

If you'd like more advice on how to evaluate products, see our series of articles on questions to ask before choosing a solution.

Market Analytics / Video

MarketVideos.com - A video content solution that delivers localized market videos to agents every month. The videos educate viewers on local market conditions, including popular statistics like active inventory and median listing price. Agents can share the videos with their database via a branded email newsletter or embed them onto websites and blogs.

See more Market Analytics / Video Services in our Product Directory.

Customer Relationship Management (CRM)

Top Producer - It's not the destination that has changed at Top Producer, just the routes you can take to get there. The goal behind the CRM is, as it has always been, that an agent can log in and immediately know what they need to do that day. The difference is that this can now be accomplished from any Web-enabled device and done with even greater ease and efficiency.

IXACT Contact - A full-featured CRM with robust marketing capabilities. The program can help agents stay organized and in control, keep in touch with prospects and clients, strengthen client relationships, convert leads into clients, and manage their active business.

See more CRMs in our Product Directory.

Virtual Tours

VirtualTourCafe - Create beautiful tours in under 15 minutes. Highlights include: automated syndication, drag-and-drop images, template and multimedia library, image editor, floor plans, 360° panoramas, mobile optimization.

See more Virtual Tour solutions in our Product Directory.

Drip Marketing

Position-Me - Position-Me takes a cold Web lead and turns it into a friend as quickly as possible. As with Happy Grasshopper's original messaging, Position-Me isn't dry, boring, or 'salesy.' It's emotionally engaging and starts conversations.

See more Drip Marketing solutions in our Product Directory.

Down Payment Assistance

Down Payment Resource - Did you know that there's a tool that can remove your clients' biggest obstacle to homeownership? DPR integrates with your MLS to provide you with information about down payment assistance programs in your area. It's the first step to removing the down payment hurdle for qualifying consumers.

See more Public Service Apps in our Product Directory.

Agent Websites

WebsiteBox - Their hook is powerful--for a one-time fee of $99, agents get a website, integrated IDX search, a CRM, hosting, and more--for life. Seem too good to be true? That's exactly what our readers have been wondering. For months, we've been fielding phone calls from RE Technology members who want to know, well, what we know.

ListingsUnlimited - The driving idea behind ListingsUnlimited is that creating a website should be simple. By removing the need to know code or do any heavy technical lifting, ListingsUnlimited frees you up to spend more time marketing your listings.

See more Website providers in our Product Directory.

Real Estate Forms

zipForm 6 Professional - For most new homeowners, the most challenging, tedious, and confusing part of their real estate transaction was the paperwork. As a real estate professional, it's your job to simplify that process as much as possible. But who is making it easier for you? One product aiming to do just that is zipForm 6 Professional.

See more Forms solutions in our Product Directory.