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Real Estate Website Feeling a Bit Sluggish? Put Some Gas In the Tank and Rev Up Your Google Search Results!

June 12 2012

3741 dps SEO GraphicIt's agreed that real estate agents always want as much real estate website traffic and as many leads as possible. Do you already have a Dynamic Page Solutions real estate website? You already have the most powerful technology in the industry! And there are still many things you can do to give your website that extra kick and help to boost it even further up in the search engines. Remember that over 90% of all people searching for homes begin their search on the Internet, so a real estate agent or broker simply cannot afford to sit back and ignore their website. With just a small time investment each day, you can assist your real estate website in achieving star status in the search engines.

First and foremost, one of the most important things you can do to help your DPS website is to have strong content on each of your topic pages. Use strong and relevant keywords and no matter what, don't copy and paste content from anywhere else on the Web. Your website is your voice! Make your content as unique and special as the towns and communities in which you sell.

There are several other strategies you can use, too. You can run a pay per click campaign (PPC) which will put you right on the front page of Google. If you've never tried a PPC, the experts at Dynamic Page Solutions will manage your campaign and consistently monitor your ad by performing split tests to ensure that you are getting your chosen keywords for the best possible price.

Using ALL the social networking platforms to point back to your DPS website is also a great way to increase your traffic and further assert your real estate savvy within the communities and cities in which you specialize. Get busy on Facebook, Google+, Twitter, LinkedIn, Pinterest and YouTube. Be sure that all your social networking channels refer back to your website. If you can't devote time daily to each social networking site, try to update them at least every other day. Once you get the hang of it, it's very easy to do and will net you new fans, friends, colleagues and leads as well as drive additional traffic to your site.

When you're ready to try something new, consider adding an MLS Search right on your business Facebook page. It's quick and easy. Anyone that follows you on Facebook will conveniently be able to browse for homes right on your business profile. You will be providing a convenient service to all of your friends and fans by letting them search for homes right where they check in every day.

To view the original article, visit the Dynamic Page Solutions blog.