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Selling Properties? Here's 10 Tips to Make Your Listing More Attractive to Buyers

April 12 2023

transactly 10 tips listing attractiveIf you're a real estate agent or a homeowner looking to sell a property, you know that creating an attractive listing is key to getting buyers interested. But what makes a listing truly stand out?

Here are 10 tips to make your real estate listing more attractive to potential buyers:

1. Start with great photos

High-quality, well-lit photos are essential to making a good first impression. Use a wide-angle lens to show off the entire space, and be sure to include photos of all the important features, like the kitchen, bathrooms, and any outdoor spaces.

2. Use descriptive language

Your listing should be more than just a list of features – it should tell a story about the property and help buyers envision themselves living there. Use descriptive language to highlight the unique characteristics of the property, and be sure to mention any updates or renovations that have been made.

3. Include a virtual tour

If you can't physically show the property to buyers, a virtual tour is a great way to give them a sense of what it's like. There are a variety of tools available for creating virtual tours, ranging from simple 360-degree photos to more sophisticated video tours.

4. Emphasize the location

The location of a property is often a major selling point, so be sure to highlight any nearby amenities, like schools, parks, shopping centers, and public transportation. If the property is in a desirable neighborhood, make sure to mention it in your listing.

5. Show off the outdoor space

A well-maintained yard or outdoor space can be a major selling point, so be sure to include photos of any patios, decks, gardens, or other outdoor features. If the property has a pool, highlight it in your listing – many buyers are looking for properties with pools, especially in warm climates.

6. Include details about the property's energy efficiency

Many buyers are looking for properties that are energy-efficient, so be sure to mention any features that make the property more efficient, like solar panels, energy-efficient appliances, and double-paned windows.

7. Highlight any recent renovations or updates

If you've made any recent renovations or updates to the property, be sure to mention them in your listing. This can include things like a new roof, updated appliances, or a renovated bathroom.

8. Include a floor plan

A floor plan can be very helpful for buyers trying to visualize the layout of the property. If you have a floor plan available, be sure to include it in your listing.

9. Use social media to promote your listing

In addition to traditional methods like online listings and open houses, consider using social media platforms like Facebook, Instagram, and Twitter to promote your property. You can create a custom hashtag for your listing and share photos and updates on your social media channels.

10. Host an open house

An open house is a great way to get potential buyers through the door and give them a chance to see the property in person. Be sure to advertise the open house in your listing and on social media, and consider offering refreshments to make it more welcoming for attendees.

By following these tips, you can create a real estate listing that will stand out and attract potential buyers. With great photos, a virtual tour, and a well-written description, you'll be well on your way to finding the perfect buyer for your property.

To view the original article, visit the Transactly blog.