Friday Freebie: Open House Guide to Getting More Offers

After being socially distanced out of existence for a year, open houses are back, baby! No longer do your events have to be livestream only--it's time to break out the signs, balloons, and snacks for that good ol' in-person experience.

That said, maybe your open house technique is a little rusty after a year off, or maybe you're a brand-new agent, or maybe you just want to reevaluate and make your open house strategy better than ever. Whatever your reason, in this week's Friday Freebie, we're highlighting a guide to hosting better open houses and getting more offers. Read on to claim your free copy.

Free download of 2021 Open House Guide: How to Get More Offers, courtesy of Zurple

An open house isn't strictly about finding a buyer for a home—for many agents, it acts as a way to build in-person rapport with the community and build your contact database. That's why open houses are often a starting point for new agents—it helps them build their book of business.

Whatever your level of experience, this guide from Zurple breaks down the preparation, marketing, and hosting of open houses step-by-step:

• Step 1: Get a listing
• Step 2: Choose a date
• Step 3: Prepare the home for market
• Step 4: Marketing your event online
• Step 5: Marketing your event offline
• Step 6: Prepare your client
• Step 7: Prepare the home for the open house
• Step 8: Engage guests

Ready to rock your open house strategy in 2021? Download your FREE copy of the 2021 Open House Guide now!