HomeActions Rolls Out Hometown Small Business Showcase to Howard Hanna Agents

The COVID-19 crisis has been tough on the economy--and particularly on small businesses. Now Howard Hanna agents can lead the way in supporting local businesses via a new collaboration with real estate newsletter platform HomeActions.

HomeActions' new Hometown Small Business Showcase feature lets Howard Hanna agents easily highlight a changing list of local businesses in their bi-weekly email newsletters.

"Small businesses are the lifeblood of the local economy," says Albert Clark, President of HomeActions. "They create two-thirds of net new jobs and drive innovation and competitiveness. From the corner hardware store to a trendy new restaurant, we need to re-engage with our local family-owned businesses and help them recover."

How It Works

To get started, Howard Hanna agents simply add the 'Community Spotlight' template in their HomeActions dashboard. From there, they can input a phone number, website, and description of each business they want to highlight. Agents can also email the data to the HomeActions support team and the staff will create the article for them.

Here are two real-world examples of what these articles look like:

• From Realtor Erin O'Brien's newsletter
• From Realtor Tom Kundmueller's newsletter

Of the businesses he highlights, Howard Hanna agent Tom Kundmueller says, "These are my 'faves' — places that I visit frequently. Our small businesses need our patronage now more than ever as they are recovering."

HomeActions delivers 6 million newsletters on behalf of real estate agents to consumers every month. Nearly 500 Howard Hanna agents subscribe to the platform, averaging 440 contacts per agent. Learn more at homeactions.net.