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Privacy 101- The Information Exposure Explosion

"Despite the continuing expansion or even explosion of information, there will forever be limits beyond which the devices of science cannot lead a man."

-Dr. June Singer


privacy101No matter what business you are in right now, there is no avoiding the fact that timely and accurate information is a prime commodity. As social networking is now a business imperative in the branding, sales and marketing aspects of your company, that information includes both facts and contacts that are interested in what you have to offer.

Here are a couple of varieties of data and their stated values by those who deal in information. A Multiple Listing Service-provided real estate listing, according to Ben Graboske of First American Core Logic as stated at the Houston Association of REALTORS┬«Houston Association of REALTORS┬« Real Estate Information Symposium in March 2010, can range in value from $1 for a brief one to $10 for an in-depth one.

If your business is working the social networking side of marketing and branding, it was recently calculated that the value of someone who 'likes' you on Facebookvalue of someone who 'likes' you on Facebook could be around $3.60.

Other articles of interest: dsSearchAgent IDX | Top Producer IDX