Top 10 Articles About Blogging

Many agents and brokers are using blogs to connect with their peers as well as current or potential clients. Today we’ve puled together 10 of our favorite articles about blogging.

1) Don’t Just Write Blogs, Read Them
The real estate market doesn’t necessarily slow down during the winter months, but blogging definitely heats up. Even though social media is still a relatively new medium, statistics are pretty clear that online activity increases during the winter due to people spending more time indoors. Online shopping, video streaming and gaming sites of course witness a boost in traffic, and so does blogging. Citizen journalists, real journalists and other experts have more time at the computer to craft their messages, and readers have more time to read them.

2) 6 Blog Tweaks That Will Make Your Readers Happier
Consumers are visiting your website for one of four reasons:

1. Search for homes.
2. Find out how the market is doing.
3. Find out what they’re home is worth.
4. Learn about the local community.

The easier you make it to access all of this information, the better. If they can easily access one of these four, you’ve satisfied their taste for information and you’ve earned their attention.

3) On Blogging Real Estate Listings
Want to start an argument amongst real estate bloggers? Ask this question: Should you blog your real estate listings? Short of whether or not to “force” home search registration, nothing seems to polarize real estate bloggers more than the “to blog or not to blog listings” question.Here’s the deal…

4) The One Thing That You Can Do To Improve Your Real Estate Blogsite
I'm often asked by our clients and prospects, "What is the one thing that I could do to improve my blog?" The answer is always the same: Hit Publish more often. All the good things that come from blogging come from posting content to the Internet. I know it sounds elementary, and it is, but sometimes there are too many distractions away from what is important to see the obvious.

5) Have Writer's Block?
One question I get consistently any time I talk to people about real estate blogging is, “What do you write about and where do you find the time?” And a darn fine question it is. Actually, it’s two questions. We’ll attempt to tackle the first one now, ans the second one in a follow up article.

6) Recycle Your Blog
f you’ve been fortunate enough to write your blog for any length of time, I can almost guarantee that you have posts from the early days that people haven’t seen that are still relevant. It’s not that they might be the best thing you’ve ever written, but they can still be of value.

7) 10 Ways To Make Your Real Estate Blog Get Noticed
There are dozens if not hundreds of Real Estate Blogs getting started every day. Still, you know that starting one of your own is going to be good for your business. A well authored Real Estate Blog can help you gain visibility – both via search and in your community. It can help you build trust with your readers which ultimately, leads to sales.

8) Unique Content: Why Your Blog Needs It
Over the weekend I was talking with a friend who has a fairly successful real estate business, but who is always trying to make it better. He’s got the website thing going on, but he’s not doing any social networking or blogging. I said that he had to have a blog. He said he didn’t have the time. I asked if he had an assistant. He does. But he doesn’t have the time either. Well, somebody has to make the time because, as we learned with our recent post How A Blog Can Save Your Real Estate Business, it really takes several posts per week for months to build authority online.

9) How Valuable is Blogging for Real Estate Pros?
A perennial aspect of working in real estate is gaining the confidence of potential clients. That’s why establishing and maintaining relationships is such a vital aspect of real estate. Nevertheless, constraints are often placed on the amount of deals you complete because there’s so little time, for so many relationships.

10) 2 Keys to Blogging: Originality & Passion
Blogging is a powerful way to inform, entertain and provide real estate coaching to an online audience.  Sharing insight and developing an online personality is a great marketing tool to garner more home buyer attention.