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WTF? No, it's not what you think.

August 15 2019

What the FUNDAMENTALS?

sa wtf no its not what you thinkLast month, at the Inman Connect conference in Las Vegas, top producing agent Molly Hamrick dropped some serious knowledge on how to get yourself out of a sales rut: Ask yourself, "WTF?" or, What the Fundamentals? In other words, what actions am I taking on a daily basis to improve my business?

Below are some key takeaways to help kick you into gear:

1. "We are still a face-to-face business no matter what the market"

So pick up the phone. Call five sphere of influence clients a day and you will have more business than you know what to do with.

2. "Create more warm and fuzzy"

Your past clients like you, so don't be afraid to reach out to people that you already know or have worked with. They will be happy to hear from a warm voice.

3. "Own a hood"

Your "hood" can become your sphere of influence. Become an expert near your home—the closer it is to your house, the more likely you are to door knock or host an open house.

4. "Get to know your neighbors"

Word of mouth is priceless. The neighbor who will never move may still recommend you as the "neighborhood expert" to a friend who is moving.

5. "Magic Rule" – 1, 7, 30

The no. 1 complaint about real estate agents: lack of communication. Let's change that. Reach out to the buyer (even if you worked with the seller) on days 1, 7 and 30 after the transaction. Just to check in, see if they need anything. Chances are the next time they go to sell, they will reach out to YOU because you kept in touch!

To view the original article, visit the Smarter Agent blog.