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GDPR and Its Effect on the US Real Estate Industry

April 10 2019

How is the General Data Protection Regulation, passed in the EU, affecting us in real estate here in the US? Get a closer look at the measures abroad and in the states to protect users' privacy.

Scott Petronis, Chief Product and Technology Officer at eXp Realty, moderated a discussion — "GDPR and Its Effect in the US" — with Scott Lockhart, CEO at Showcase IDX, and Marinda Neumann, Managing Attorney at Lotus Law Center, APC at Inman Connect's Hacker Connect in New York 2019. To see the full discussion, watch the video below:

TL;DR

GDPR applies to any agent, broker or real estate marketing pro that works with European citizens. The upcoming California Consumer Protection Act (CCPA) will be closer to home and affect agents and brokers more directly. While there is a "stick" in the law, there is a huge opportunity for Realtors and brokers that successfully meet consumers' needs and desire for privacy. Listen to the discussion for more details.

Speaker Bios

Scott Lockhart: A serial entrepreneur known for building innovative companies and considered one of the top real estate privacy experts in the world. Previous CTO of RE/MAX Greater Atlanta, with over $4.5B in yearly sales. He has consulted with national brands in the retail, real estate and mortgage industries, including Lowe's Home Improvement, Wells Fargo, Wells Fargo Home Mortgage, Wachovia Bank and some of the top 20 residential real estate brokerages.

Marinda Neumann: Marinda is the managing attorney at Lotus Law Center, APC. Her firm represents multiple listing services and associations providing transactional and policy counsel. The firm also provides legal services to real estate professionals, vendors, and service providers, individuals, and businesses with a focus in contract, business law, data privacy and security, technology and data licensing, copyright, and trademark. Prior to becoming an attorney Marinda served in the U.S. Navy as a Cryptologic Technician, she worked within the Department of Defense (DOD) for over ten years and possesses an extensive background in software and computer technology, with an emphasis on data security.

Scott Petronis: As eXp Realty's Chief Product and Technology Officer, Scott leads the delivery of strategic agent-centric solutions that power the company's business and rapidly growing agent base. Scott has more than 20 years of experience in delivering software and SaaS products for businesses and consumers. For more than six years, Scott has been a fixture in industry technology initiatives through his work with the Real Estate Standards Organization (RESO), including leading the Web API initiative as the Chair of the Transport Workgroup. In that role, he drove agreement on a new standard that allows companies to more rapidly innovate solutions for the real estate industry.

Click here to read a transcript of the talk.