Homebuyers want school data, so give it to them!

This article appeared originally on the Onboard Informatics blog.

“The main hope of a nation lies in the proper education of its youth.” – Mark VanDorn

The quality of a school and school district is so important for homebuyers that some base their entire home search around the quality of a school district. In fact, the importance that homebuyers put on living within the right proximity to quality schools could hold them back from buying right away and renting instead until the right home becomes available.

With this knowledge, quality school data on broker sites not only benefits your company, but the homebuyer as well.  Engaging the consumers should start with you. You all probably know this stat, but for those who don’t…90% of buyers use the Internet in their home search…don’t let a customer go to a competitors site for information that you can provide them.

Here at RE Technology, we've definitely seen this growing interest in schools and neighborhood data. It got us thinking, so we decided to dig up some resources on the topic.

• Location Education: Help Clients Find Great Schools
• What Qualities Make a Neighborhood Desirable?
• Don't Ignore Client Needs, Instead Become the Educator
• Product Directory: Lifestyle Search

Do you feature school data on your website? What solution do you use?

To view the original post, visit the Onboard Informatics blog: blog.onboardinformatics.com.