7 Thank-You Notes You Should Be Sending Your Real Estate Leads

Sending a thank-you note is a small gesture that makes a big impact. So much so that 22 percent of employers are less likely to hire someone if they don't send a thank-you note after an interview. That's pretty compelling! So how can you use this trick to generate more business in real estate? Here are seven opportunities for sending a thank-you note that could lead to landing a new client.

1. Thank You for the Referral

If you're lucky, referrals can have a domino effect. When you do a great job, word spreads and you become the go-to agent within a community. This is crucial to building a substantial sphere of influence, and you should set yourself apart any chance you get.

Dear FIRST NAME,

Thank you kindly for referring the Andersons to me. I will give them the VIP treatment and do my best to help them find their perfect home.

With gratitude,

Agent Signature

2. Thank You for the Listing

Selling a home can be quite daunting, so this is where the assurance comes in. These extra touches help you show your clients that you are trustworthy, you're working hard, and you're going to hand-hold them through the process.

Dear FIRST NAME,

Thank you for trusting me with your listing. I am excited to get to work, doing everything possible to assure a successful home sale for you and your family.

With gratitude,

Agent Signature

3. Thank You for the Purchase

I know this one goes without saying, but it's perhaps the most important. The best agents know that you're never really "done" with a client. Expressing your gratitude and checking in from time to time will help generate referrals as well as repeat clients down the road.

Dear FIRST NAME,

Congratulations! And thank you so much for working with me to find your new home. Please reach out at any time with further questions while you're getting settled.

Cheers to you,

Agent Signature

4. Thank You for the Service

Once again, the name of the game is setting yourself apart. Send a thank you note after working with a new vendor or using another business for a service, and when their asked for a recommendation down the road — more than likely you'll be the agent that stands out.

Dear FIRST NAME,

Thank you kindly for doing such a fantastic job with [insert service]. It's great to work with someone that is dedicated to doing the best job possible. If me or my company can be of service to you in the future, please don't hesitate to reach out!

Best,

Agent Signature

5. Thank You for Showing Me Your Home (For Sale by Owner)

At the end of the day, FSBO leads want to sell their home as quickly as possible for the best deal. Most are not necessarily committed to selling it on their own, so if they do change their mind, you want to be the first in line to work with them.

Dear FIRST NAME,

Thank you for showing me your beautiful home! I wish you the best of luck in selling it. If at any point you are interested in working with a professional real estate firm, do not hesitate to reach out. We'd love to work with you.

Best of luck!

Agent Signature

6. Thank You for Your Time (After Not Getting a Listing)

Don't forget to say thank you, even when your services have been turned down. When you show your gratitude for their time and remind them to "keep you in mind" for future services, you're more likely to secure their business down the road or land some referral clients.

Dear FIRST NAME,

Thank you so much for your time! I regret that we're unable to work together at this time, but do keep us in mind in the years ahead. Good luck with your home sale. We'll be in touch!

With gratitude,

Agent Signature

7. Thank You for the Conversation

You might think that a thank-you note after a simple introductory phone call from a lead is overkill. And maybe it is... but if you want to set yourself apart from other agents, sometimes you have to go that extra mile. This is a great practice particularly for new agents who are just starting out.

Dear FIRST NAME,

Thank you kindly for your time on the phone today! I know that in this busy day and age your time is invaluable, and I appreciate you giving me 15 minutes to discuss how we can help you find your dream home. Looking forward to connecting again!

With gratitude,

Agent Signature

To view the original article, visit the BoomTown blog.