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Safe Selling: How to Avoid Marketing that Attracts Predators

Does the information you provide in your marketing attract leads--or predators?

Last week, we learned the difference between "strong" language that attracts leads and "weak" language that draws in predators. We're building on that lesson this week by exploring what types of marketing information attracts dangerous people, and what repels them.

Watch the video above to learn:

  • The difference between personal and professional information
  • Why you should NEVER include personal information on your website or other marketing channels
  • The personal details that can cause a predator to stalk you in person
  • What topics your marketing should focus on instead

Stay tuned for next week's 'Safe Selling' video!

 

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