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Top 10 Most Popular Articles of May

June 03 2018

competitive marketThe summer selling season? If it hasn't hit your market yet, it's heading at you full-barrel. And in these times of lean inventory (see article #4), it's more important than ever to be 'on point' in order to win the listing over the competition.

How are agents and brokers prepping for victory? Our top 10 articles from last month shine a light on the most popular strategies. Want to create CMAs that convert more leads? Check out article #3. Then, learn how to follow-up on that CMA with article #7, The Free Home Valuation Email Series that Gets the Listing.

To take better listing photos, see article #6. For ideas on how to generate a steady stream of leads, see article #2. And for seven ways to stay safe on the job, see article #10: Top 7 Safety Tips for Real Estate Agents.

For more ways rock the summer selling season, check out our list of the most popular articles of May below!

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1. 5 Signs That Sellers Are Itching to Unload
Every seller wants to sell their property – otherwise they wouldn't be listing. But sometimes sellers get a bit carried away. And smart real estate buyer's agents know the signs: The signs sellers need to get out of Dodge. With the right foresight, you and your clients can snag a sale fast – and at a great price.

2. How to Consistently Generate 2-5 Leads per Day
It all comes back to leads. How successful you are in real estate is determined by how many you can generate, contact, and convert, so if you want to be a six-figure agent you need a consistent influx of leads and a dependable conversion strategy. Find out the essentials in this article!

3. 16 Ways to Make Your CMA Presentations Pop
When it comes to presentations, you have to put your best foot forward. Every other agent out there (more or less) is doing them digitally too, so in order to stand out, you have to do more. We've got you covered with tips on seller, buyer, open house, and all other presentation types. Try these to stand out.

4. 12 Strategies for Overcoming the Low Inventory Crisis
Impacted by the housing inventory drought? Fewer homes for sale means more competition for listings, more competition among buyers--and fewer opportunities for earning a commission. So what's an agent to do? Here are 12 different strategies real estate agents can use to generate more listing leads and overcome their low inventory problem.

5. Find Your Next Listing with These Actionable Farming Tactics
Real estate farming is possibly the most proactive position an agent can take to build inventory. The method includes a series of steps that analyze a given neighborhood, ZIP code or market area to determine how many homes are most likely to sell, at what price range, and how long they will be on the market. Work through these five exercises to determine an area's viability.

6. Friday Freebie: Guide to Better Real Estate Photographs
Listing photos are arguably the most important component of marketing a home for sale. Are your photos showing your listings in their best light? If your real estate photography skills could use a polish, then check out this free guide with tips on everything from the best angles to shoot each room to critical composition and editing techniques.

7. The Free Home Valuation Email Series that Gets the Listing
The offer of a free home valuation is a lead generator, but how do you get the listing from that free home valuation offer? What can you do with drip email to move them along a path to giving you their listing? Here is a simple and short three-email series to get the job done.

8. Real Estate Videography: 12 Tips to Get You Started
You've built the perfect website, published plenty of great content, and are on the way to becoming a social media aficionado. But there's one marketing channel few Realtors dare to tackle: Real estate videography. Here are a few tips and best practices to give you an edge over the competition.

9. 4 Strategies for Building Your Real Estate Database
As a real estate agent, there are a lot of things you "should" do that you hear over and over again, like how you should build your database. But that isn't very helpful if no one is telling you how or why. So we're going to help you with that by breaking the process down into four steps.

10. Top 7 Safety Tips for Real Estate Agents
According to NAR, almost half of female REALTORS and one in four male REALTORS have experienced a situation in the past year that made them fear for their personal safety or safety of their personal information. To help improve agent safety and reduce the opportunity for a potentially harmful situation to occur, SentriLock shared these seven safety tips for real estate agents.