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The Top 10 Most Popular Articles of November

 The holidays started a little early in the minds of our readers this year, if November's most popular articles are any indication. November saw articles about Veteran's Day (article #4), holiday marketing (#7), and selling homes in winter (#2) draw big numbers.

But seasonal thoughts weren't the only thing that piqued our readers' interest last month. Check out our #1 article to learn more about the free Realtor safety app that NAR now offers, or articles #6 and #8 to learn how to attract buyer and seller leads online.

What else were RE Technology readers enthusiastically checking out last month? Take a look at our list below to find out!


1. Friday Freebie: Realtor Safety Tool Identifies Dangerous Prospects
Weeding out dangerous prospects just got easier, thanks to a new member benefit from the National Association of Realtors. Now Realtors can not only verify the identity of clients before meeting them in person, but they can also see a score denoting that person's trustworthiness—and all in mere minutes.

2. The Best Time to List a House Is in the Winter and Here's Why
Prices may be the highest (and hottest) in the summer, but the best time to list a house is actually near the end of winter. Strange as it may seem, and even counter-intuitive for sellers, buyers are more active and eager to close deals in the winter.

3. The Ultimate Open House Strategy
There are few questions that real estate agents dread more than "When are you going to hold an open house for our property?" Many experienced Realtors cringe at the thought of sitting at an open house on a weekend. Total waste of time, money and energy, right? In this post, we're going to outline exactly what he does to turn an open house into a powerful lead funnel and brand-building machine.