You are viewing our site as an Agent, switch your view below:

Agent | Broker     Reset Filters to Default     Back to List

How to Compete Now that Marketing Has Gone 'One-to-One'

moxi one to one marketingFact: The average person is exposed to as many as 5,000 ads per day (Source: Media Dynamics, Inc.). The ability to cut through the noise and compete for people's attention is growing more precious with each passing minute.

Blanket, unimaginative marketing efforts like sending out a yearly calendar isn't enough nowadays and likely isn't moving the needle or making your brand stand out as a real estate agent. Alternatively, to put it another way: marketing like this today is the equivalent of the old Publishers Clearing House mailers or getting yet another invite to Play Candy Crush – people tune it out.

If you are still marketing like this today, then you are losing potential clients and money with each calendar you send out. Utilize these three techniques to revamp your marketing and start branding yourself as someone potential prospects will want to work with vs. wanting to avoid.

TO READ THE REST OF THE STORY LOGIN OR REGISTER.