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The Top 10 Marketing Blogs to Start Reading Today

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Although it has been an internet trend for quite some time, recently businesses have started to utilize blogs to increase their brand recognition and become more engaged in the digital age. Blogs, used by companies both large and small, have several benefits, such as driving traffic to your website, complementing social media goals, and establishing you or your company as a field expert. So it should come as no surprise that 36 percent of Fortune 500 companies36 percent of Fortune 500 companies currently have an active blog.

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Additionally, because blogs are easy to find, easy to read, and extremely informative, they are considered to be a reliable resource for consumers. In fact, 81 percent of US online consumers81 percent of US online consumers believe that blogs are a trusted source of information, which is oftentimes why they will consult blogs and online communities prior to purchasing a product.

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