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Five Simple Steps to Building a Stunning and Compelling RPR Seller's Report

rpr 5 steps building seller report 1

Sellers want to know your listing presentation is based on a keen sense of the market, an expertise in determining value, and a tenacity that closes deals in the shortest time possible and at the highest price. Showcase your marketable assets by creating and sharing the most comprehensive, brand-building seller's report available in today's real estate market, the RPR Seller's Report.

Is the report worth the paper it's written on? Yes, and much more. Let's find out how.

1. Begin with the exclusive RPR RVM®

One of the report's most persuasive analytics, the exclusive RPR Realtor Valuation Model® (RVM®), goes beyond traditional AVMs by incorporating listing and sales data into the equation.

As the only REALTOR®-owned, automated valuation product, the RVM is a great starting point in the pricing discussion with clients—a foundation you can use to weave your knowledge and the local market to arrive at the home's most accurate value.

The RVM is accompanied by a Confidence Score—a value between zero and five stars that indicates the level to which each of the multiple models agrees with other estimated values for a given property. High confidence scores indicate that other models yield similar estimates for the property.