The Difference Between Selling and Marketing (8/18)

Thursday, August 18, 2016 at 9:30 AM EDT

Many professionals confuse the goals of marketing and selling despite each having distinct functions.  Marketing is all about building relationships and targeting and refocusing as those relationships and consumers evolve.  Selling is the art of closing the deal.  While selling is a type of marketing, marketing is NOT selling.  This class outlines the differences between marketing and selling and provides best practices as you work through your sales and marketing pipeline.

During the webinar we will discuss:

• Differences between sales and marketing.
• The standard marketing and sales pipeline.
• Where and how to hunt for new potential business.
• New ideas and strategies for marketing your brand, your services and your listings; and
• The best tools to ensure consistent communication with your contacts.

Register now!