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Easily Find New and Improved Points of Interest on RPR Maps

rpr improved poi 1Points of Interest (POIs) aren't simply pins on a map. Instead, they represent the diversity and density of amenities and businesses within close proximity to the area your client wants to live or do business in, or both. Now, RPR is taking its POI services to the next level.

Based on REALTORĀ® feedback, up to 30 individual POI categories have been added to the data platform's already-robust lineup of residential features, in addition to an important upgrade to its site selection enhancing POI roster on the commercial side. In all, the enhancements make the exploration of community offerings easier to determine, and in fewer steps.

In fact, up to 500 businesses, recreational, retail and other points of interest can be displayed, based on the user's selection of categories.

Residential practitioners will find these new tools especially helpful when performing property searches for buyers who want to be within a specific drive or walk time of schools, jobs, parks, grocery stores, etc. Now, finding those nearby listings with pinpoint precision is easier than ever. While in Maps, click on the pin for a POI snapshot, then select More Details to jump to the listings details page.

For commercial business use, reviewing a POI reveals valuable information about a business, such as address, number of employees, annual sales volume, square footage, year started and industry. Practitioners might find these tools particularly useful when representing, let's say, a grocery that wants to pull financials on a competitor within a certain radius or to ascertain its inventory levels based on square footage.

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