If a Technology Solution Isn't Simple, Is It Really a Solution?

Adopting new technology solutions for your business is never an easy decision.  With so many choices, weighing the pros and cons is essential to get the best return on investment.

Many companies offering technology solutions are in direct competition with one another, therefore have many similar features with minor variances.  Some offer basic packages at little or no cost, while upgrades usually require a monthly payment of some sort.

When deciding on a new solution, it’s important to remember what best serves the individual or the company.   A recent article by WAV Group suggests that a successful technology solution should have a clearly defined purpose while being simple to use.

While some solutions offer advanced packages with numerous features, it’s the user who ultimately determines what's useful.  If they serve no purpose or aren’t user friendly, people either fail to adopt or discontinue use.

Conversely, when products have a simple layout and provide immediate value to the user, the propensity for adoption is much higher.  The bottom line being, a technology solution that maintains its simplicity, better retains its users.

This remains at the core of DotLoop as a solution for real estate professionals.  With a collaborative workspace that encompasses all the necessary components of negotiations and transactions, users quickly understand the simplicity of DotLoop makes it the place where deals get done.

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