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A Look at Zillow's New Premier Agent App

Zillow Group launched the new Premier Agent app today, available for free to all agents with a Zillow or Trulia profile.

The app gives agents an easy way to manage their incoming Zillow and Trulia leads, and offers insights into those leads based on the consumer's search behavior on the portals. In the app screenshot below, for example, you can see information like what size home, location, and price range that a lead has been searching for on the portals.

This lead "intel" helps agents come prepared to the first contact, and able to suggest homes and other valuable information to the lead right out of the gate--thus increasing the chances of conversion.

zillow premier agent app contact info

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