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Understanding the Millennials Part I

recording artistI know I need to be on social networks to market my business; I am sold on that. Maybe I am old, but I just do not see why it is so important to young people. Janey from Madison, Wisconsin, wonders. Janey manages the community page for her organization. "Do I really need to comment back every time someone says something? I guess I don't understand why anyone cares?" You may be in this camp. You may not have the same need to have Twitter and Facebook on your phone, pinging you every minute. And many even pin Facebook as an almost vain outlet. Yes, it is a different way of thinking... but to the latter part of Gen Y, also known as the Millennials, it's about belonging.

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