MRED Brings "The Thing" from 10K Research to Chicago

Minneapolis, MN (June 20, 2011) – 10K Research and Marketing is pleased to announce that Midwest Real Estate Data (MRED) will soon be launching a Chicagoland rendition of "The Thing," an online, housing market analytics tool powered by 10K.

MRED is a real estate data aggregator and distributor providing multiple listing service (MLS) to nearly 40,000 customers, with property information encompassing northern Illinois, southern Wisconsin and northwest Indiana.

"MRED is one of the most respected MLS organizations in the world. We are excited that they have selected 10K to bring an interactive and intuitive stats solution to their subscribers," said Mark Allen, Chief Executive Officer of 10K.

The Thing, which empowers users to easily customize views of local housing markets, is expected to be functional to MRED subscribers by August 2011.

"Having a deep understanding of your local housing market and being able to communicate information about that market in an understandable way are prerequisites for success as a real estate professional," said MRED's Chief Executive Officer, Russ Bergeron. "Today's consumer has access to more information than ever before. The Thing will give our customers – real estate professionals – the ability to deliver information highly relevant to that buyer or seller, and in a way they can easily understand and absorb. This tool will help our brokers, agents and appraisers do more business."

With the MRED partnership, 10K is now providing services in 91 MLS markets throughout North America. That includes five launches of The Thing, seven statewide or provincewide data initiatives, and dozens of market reports for a myriad of other local associations and MLSs.

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