Alain Pinel Realtors Announces New Partnership With Trulia to Further Reach Luxury Customers and Enhance Brand Awareness Partnership Gives Firm's Listings Prominence to Trulia's Highly Transactional Audience
Partnership Gives Firm's Listings Prominence to Trulia's Highly Transactional Audience
Submitted by: RE Technology
SAN FRANCISCO, CA, Mar 14, 2012 -- Trulia, a leading site for home buyers, sellers, renters and real estate professionals, today announced a strategic partnership with Alain Pinel Realtors, the largest privately owned and independent real estate company in California.
With all their listings now getting premium placement on Trulia, Alain Pinel Realtors is confident that it will garner further exposure amongst luxury consumers and further enhance brand awareness throughout the Bay Area and nation-wide.
"We are committed to reaching buyers in the places they are looking online, which increasingly is more mobile. Both Trulia's user-friendly website and mobile apps enhance our online strategy," said Rainy Hake, Executive Vice President with Alain Pinel Realtors. "The sellers we represent expect the very best from us, and our Trulia partnership enables us to continue delivering that high level of value."
With more than 20 million* unique home buyers, sellers and renters coming to Trulia each month, Alain Pinel Realtors saw Trulia as a smart way to get maximum exposure for its listings.
"Trulia helps brokers ensure their listings get the widest exposure to Trulia's transaction-ready audience," said Georg Gerstenfeld, VP of Business Services at Trulia. "The premium placement that all Alain Pinel Realtors listings now receive on Trulia will help generate more leads for the firm and ultimately help its agents close more transactions."Through this partnership, Alain Pinel Realtors is ensuring that it will continue to thrive in an ever-changing market.
* Omniture January 2012
About Alain Pinel Realtors
Alain Pinel Realtors is the largest privately owned, independent residential real estate company in California. The firm was ranked the sixth-largest residential real estate firm in the United States based on its sales volume in 2010, and has been consistently ranked in the top 10 firms in the country.
Founded in 1990 by President and CEO Paul L. Hulme, the firm has approximately 1,400 agents in its 32 offices throughout the Bay Area. For more information, visit apr.com.
About Trulia Inc.
Trulia gives home buyers, sellers, owners and renters the inside scoop on properties, places and real estate professionals. We have unique info on the areas people want to live that can't be found anywhere else: users can learn about agents, neighborhoods, schools, crime and even ask the local community questions. Real estate professionals use Trulia to connect with millions of transaction-ready buyers and sellers each month via our hyper local advertising services, social recommendations and top-rated mobile apps. Trulia is headquartered in downtown San Francisco and is backed by Accel Partners and Sequoia Capital. Trulia and the Trulia logo are registered trademarks of Trulia, Inc.