Tips on How to Optimize Your Twitter Account for SEO

Guest Contributor
Published: 07/25/2012
Posted by: RE Technology

Guest contributor Obeo says:

Okay, you have a Twitter Account, and you feel pretty good about how your using it to engage with consumers. BUT, have you optimized your Twitter account for SEO? It may be easier than you think. SEO and social media have steadily been moving closer together and becoming more dependent upon each other. But community should always come before SEO. Check out these easy ways to optimize your Twitter account for SEO:

1. Use strong keywords and phrases in your Twitter's 160 character bio – on Twitter, your 'bio' is actually the meta description for your Twitter Home Page, making it an incredibly important aspect of SEO.

2. Before uploading your profile pic, name the picture file using keywords. Like "Joe-Jones-Real-Estate." The search engines will index the file name, giving it far more SEO juice than a standard file name.