SEO Goals for Real Estate Websites
An article from the RealestatePointe blog
Posted by: RE Technology
Guest contributor RealestatePointe says:
Google's message, as well as the focus of their efforts to produce better search experiences for users, is constant and uniform. There is no doubt that building relevant websites with compelling and high-quality content is the key to high search rankings now and in the future.
What does that mean for your real estate website? What should you be doing now and in the future?
The good news: what you need now is the same thing you will need in the future. Google has made it clear to webmasters that building websites with high-quality content that is relevant to users is a constant that will not change. All other 'tactics' will become less and less effective over time.
What makes a real estate website relevant, compelling, and high-quality? What establishes your website as an authority?