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Phone Call Follow Up: 07/10/2011

Phone Call Follow Up

A Post from Mitch Ribak on the HomeGain Blog

5 out of 5 by 4 User(s)
4 Comments

Mitch Ribak Go to Profile Mitch Ribak
Published: 07/10/2011
Posted by: RET Staff
PhoneThe largest mistake I see in lead conversion is the lack of phone call follow up to Internet leads. Most of the Agents and Brokers I train have very little understanding of what to do with an Internet lead. The most common response I see is an email saying, "Thank you for using my site, if there is anything I can do to help, please let me know." That's pretty much their entire lead conversion program. Most Agents are afraid to pick up the phone and are losing out on thousands and thousands of dollars in commissions. It's not rocket science!  

Comments on: Phone Call Follow Up
by Victor Lund 2011-07-11 03:32:10
Great advise. Sending market reports also helps. RPR, altos research, RBI, and Teradatum are all good resources. Your MLS may offer a good program too.

by Albert Clark 2011-07-11 05:47:00
Mitch, the other day I got an auto responder email from an agent- it said... Your message is very important and I will try to get back to you in 24 to 48 hours. WOW!!! ... also studies show that 78% of the time.... consumers will deal ( do biz) with the FIRST agent that gets back to them.

Al Clark, HomeActions

by Mitch Ribak 2011-07-11 06:04:59
Al - Yes, it is amazing. Based on our 100MPH Marketing system, we call after 1 hour. This allows our software to send out our thank you letter and first list of properties. 90%, probably higher, thank us so much for calling. They tell us that they have registered on so many sites and we are the only one's that ever call. If they give you a phone number, they expect a call!

by Mitch Ribak 2011-07-11 06:07:02
Al - Yes, it is amazing. Based on our 100MPH Marketing system, we call after 1 hour. This allows our software to send out our thank you letter and first list of properties. 90%, probably higher, thank us so much for calling. They tell us that they have registered on so many sites and we are the only one's that ever call. If they give you a phone number, they expect a call!

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