Improve Your Social Media Presence on Your Smartphone

Homefinder.com
Published: 07/18/2012
Posted by: RET Staff

Have you heard the term "work smarter, not harder"? Well this applies to your social media strategy, too. It is just as convenient to manage your social media accounts on your smartphone, as it is on your computer. By introducing you to several new apps, websites and techniques, you will be left wondering what took you so long to start interacting with clients and industry insiders on the go! We have compiled five tips to build your business's social media presence with your smartphone.

1.) Download the right apps. While basic, this tip will give you the push you need to take your social media strategy mobile. You can download apps for Twitter, LinkedIn, Pinterest, Facebook and WordPress to either your iPhone or Android devices. Facebook has a Facebook Pages app, so you can keep your personal Facebook account separate from your business Facebook Page on your smartphone. If you use the WordPress blog platform for your business, you can also download the app so you can create new blog posts from anywhere.

2.) Use a social dashboard. Download a social dashboard app such as HootSuite. This free tool syncs with your Facebook and Twitter accounts to let you respond quickly to Facebook and Twitter activity, jump in relevant conversations and pre-schedule updates you want to distribute throughout the day. HootSuite also lets you set up different streams for topics of interest, such as "real estate" or "home buying," so you can stay on top of relevant industry discussions and news.