Greeting Homebuyers at the Digital Front Door
An article from the HomeFinder.com blog
Posted by: RET Staff
Data from the National Association of Realtors released in 2010 indicated that 89% of all homebuyers use the Internet as a source of information. Yet, here we sit in 2012 and there is minimal agent presence on web, despite the fact that the majority of homebuyers are starting their home search online. This gap is bogging down the entire industry; you simply can't have a relationship business absent of proactive client service. This bottleneck is slowing down both agents' reaction time to homebuyers and the time to sale.