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Throw An Open House Party!
An article from the Point2 Agent blog - Open houses: some real estate professionals love 'em, other think they're a hassle. Ideally, your open house will draw...
5 out of 5 by (2) Users
Is Your Brokerage Playing Out Its Aggro Strategic Intent?
By Jeremy Conaway of RECON Intelligence Services - Some of the most creative and stimulating writing environments in the country can be found on the beaches of...
5 out of 5 by (2) Users
Zillow Front Door: Are my listings going everywhere?
By Victor Lund on the WAV Group blog - Whenever an announcement like the Zillow-Front Door announcement is made, brokers have questions about their data and...
5 out of 5 by (2) Users
Top 2013 Real Estate Trends
By Bubba Mills, COO, Corcoran Consulting & Coaching, Inc. - "It's tough to make predictions, especially about the future." - Yogi Berra Wouldn't the real...
5 out of 5 by (2) Users
Sure You Can Aggregate It, But Can You Distribute It?
By Jeremy Conway of RECON Intelligence Services - One of the joys of my world is to encounter the similarities of opportunity and challenge facing clients...
5 out of 5 by (2) Users
Cold Weather, Warm Home
Even if the weather outside is frightful, your listing doesn’t have to be. Here are tips for getting a home in tip-top shape for photos and showings during...
5 out of 5 by (2) Users
Improving Home Services Revenue - Part 5
An excerpt from a new WAV Group whitepaper - This week, we're proud to present WAV Group's latest whitepaper on Home Services. This is the fifth and final...
5 out of 5 by (2) Users
Back To Basics: The Importance of Phone and Email Etiquette
An article from the Lone Wolf blog - How you communicate with clients has a major impact on their customer experience, so it is imperative to maintain a...
5 out of 5 by (2) Users
How to Keep Customers Engaged on Your Website
An article from the Market Leader blog - While a website must express a company's brand, services and products (properties), it should also entertain the...
5 out of 5 by (2) Users
Using PPC with IDX for real estate lead generation
An article from the Diverse Solutions blog - This article comes to us from the Diverse Solutions blog: Short for "pay per click," PPC advertising is when you...
5 out of 5 by (2) Users
Improving Home Services Revenue - Part 3
An excerpt from a new WAV Group whitepaper - This week, we're proud to present WAV Group's latest whitepaper on Home Services. This is Part 3 of 5. Read Part 1...
5 out of 5 by (2) Users
Lead Conversion: A Look at Capture Forms
An article from BrokerageU by Tribus - This article comes to us from BrokerageU: Are the capture forms on your real estate website working for...
5 out of 5 by (2) Users
Online Marketing: Vine for Real Estate
By Geneva Ives on the Point2 blog - Did you hear the (social media) news? In late January, Twitter introduced Vine – a mobile service that lets users share...
5 out of 5 by (2) Users
Appointment Scheduling, Simplified
By Emily Williams, RET Content Coordinator - Selling properties or helping your buyers find a property is all about showings. After all, real estate isn't...
5 out of 5 by (2) Users
Friday Freebie: ContactMonkey
By RE Technology Staff - Ever wonder if your emails are being read? Our latest Friday Freebie replaces all the wondering with a plug-in that tracks opens and...
5 out of 5 by (2) Users
The DOs and DON’Ts of Real Estate Headshots
An article from the Point2 Agent blog - The headshot: it's an absolute business necessity when you're in the real estate industry. Your headshot is part of...
5 out of 5 by (2) Users
Do You Need Real Estate Marketing Software?
An article from the Market Leader blog - There is nothing worse than dropping a lead only to find that shortly thereafter that lead bought or sold a property...
5 out of 5 by (2) Users
Graph Search Reveals Composite Facebook Profile of Agents
By RE Technology Staff - Yesterday, we explored how Facebook's newly announced Graph Search will affect real estate marketing. Today, our friends at Point2...
5 out of 5 by (2) Users
Blog With a Purpose
An article from BrokerageU by Tribus - This post comes to us from BrokerageU: I'm sure you've all seen a blog on just about every single website you go to...
5 out of 5 by (2) Users
What Facebooks New Graph Search Means for Real Estate
By Kelly J. Phelan, RET Content Team Member - Ever since Facebook announced their new Graph Search on January 15, we've seen a lot of advice on how to optimize...
5 out of 5 by (2) Users
Turn on the SEO Afterburner for Your Real Estate Videos
By Christopher Leo of Leading Agent - Just like your blog posts and the pages on your website, the videos on your website require a thought out, well-crafted...
5 out of 5 by (2) Users
Debunking Common Social Media Myths
An article from the Lone Wolf blog - The world of social media can seem like an intimidating territory to navigate when you're just getting started. A social...
5 out of 5 by (2) Users
Where Are Real Estate Agents Focusing Their Technology Investments?
An article from the Properties Online blog - Among real estate professionals, IDX websites are garnering the greatest share of technology investment dollars,...
5 out of 5 by (2) Users
How to Write Engaging Content for Search Engines
An article from the Market Leader blog - While most people understand that writing optimized content will raise their chances of ranking high on search...
5 out of 5 by (2) Users
Managing and Getting the Most ROI from Your Visual Assets
A Brokerage's Essential Guide to Getting the Most out of Its Visual Assets - This is the third and final part of "Photography: The Most Visible Reflection of...
5 out of 5 by (2) Users
Real Estate App of the Week: Evernote
An article from the RealTrends blog - By now, you've surely heard of the app Evernote. Despite writing articles about it for the past year, I didn't take the...
5 out of 5 by (2) Users
Photography: The Most Visible Reflection of Your Companys Brand
A Brokerage's Essential Guide to Getting the Most out of Its Visual Assets - This is the first part of a whitepaper by Brian Balduf, founder of VHT,...
5 out of 5 by (2) Users
Inman Connect NY: Day 2
Our coverage of the real estate technology conference continues. - We're continuing our coverage of Inman Connect New York (check out Day 1 here) by following...
5 out of 5 by (2) Users
Real Estate Website Sales Funnel - Step 4: Lead Conversion
An article from BrokerageU by Tribus - We're continuing our series from BrokerageU on building a successful sales funnel for real estate websites. Read the...
5 out of 5 by (2) Users
5 Awesomely Bad Listing Photos
An article from the Point2 Agent blog - Here on the Point2 Blog, we've talked a lot about listing photos. We all know that great photos help sell homes. But...
5 out of 5 by (2) Users
Learn how to be a Paperless Agent™ with the GoodLife Team and RE Technology!
Register for our free iPad for Real Estate webinar - "I've begun to wonder how many agents who own iPads actually know how to use it in their business. I've...
5 out of 5 by (2) Users
Assembling your 2013 Real Estate Marketing Budget
An article from the Delta Media Group blog - Guest contributor Delta Media Group says: Have you compiled your 2013 budget yet? If you're wise, you'll account...
5 out of 5 by (2) Users
3 Sources of Free Content for Your Website
An article from the CoreLogic Broker Cafe Blog - Keeping the content on your website constantly fresh is vitally important to increasing its perceived value....
5 out of 5 by (2) Users
Rankings Aren’t What They Used to Be
An article from the BoomTown blog - This post comes to us from the BoomTown blog: Since the beginning, rankings and SEO have gone hand in hand. Back in the...
5 out of 5 by (2) Users
REALTOR.com Has a Cool New Mobile App
By guest contributor Chris Brogan - When REALTOR.com asked digital entrepreneur Chris Brogan to review their mobile app for iOS, we jumped at the chance to...
5 out of 5 by (2) Users
Real Estate Website Sales Conversion Funnel
An article from BrokerageU by Tribus - This post comes to us from BrokerageU: Simply having a website does not mean that leads will follow. Your website is a...
5 out of 5 by (2) Users
4 Ideas for Better Exterior Listing Photos
Learn how to make the most of this crucial shot - There's one photo that the majority of MLSs require of listings. Known as the "primary exterior shot," this...
5 out of 5 by (2) Users
REALTORS® Really Hitting It Off a Few Rows Back on Airplane
A 'Friday Funny' by Victor Lund on the WAV Group blog - PHOENIX—According to sources currently seated in rows 14 through 18 aboard flight 763, two...
5 out of 5 by (2) Users
Turning Feedback into Referrals
An article from the IXACT Contact blog - It's a good practice to visit, face-to-face, with a client within 60 days of completing a transaction. You can very...
5 out of 5 by (2) Users
Why Google+ Will Help Your Real Estate Business
An article from the Lone Wolf blog - I know you have heard about why you should be on Facebook, the benefits of gaining a large following on Twitter, and the...
5 out of 5 by (2) Users
Tips for Choosing a Domain Name
An article from BrokerageU by Tribus - This post comes to us from BrokerageU: If you were to do a web search for "Buy a Domain Name," your search would...
5 out of 5 by (2) Users
5 New Digital Buyer Insights from NAR/Google
By Jackie Berg of Onboard Informatics - Have you read the joint report from NAR and Google on the digital house hunt? It's chock full of exploration and...
5 out of 5 by (2) Users
10 Ways to Improve Your Communication Skills
By RE Technology Staff - Real estate is a relationship business and good communication is the foundation of any solid relationship, whether professional or...
5 out of 5 by (2) Users
How to Use a Fade In/Out Transition in Your Property Videos
A video tutorial from Stephen Schweickart of VScreen - Here's another great tip for all the DIY media geeks in our audience. VScreen's latest ReelRebel...
5 out of 5 by (2) Users
7 Business and Strategic Planning Tips for the Year Ahead
By RE Technology Staff - The beginning of a new year is the perfect time to think about how you want your real estate business to grow. From building a...
5 out of 5 by (2) Users
Your New, Weekly Content Plan
Build your blogging and social media presence in just 3 days a week - You've heard it before. Content is king. Sure, you know you're supposed to blog to help...
5 out of 5 by (2) Users
How To Make Sure Your Emails Get Through
An article from the IXACT Contact blog - Have you ever sent an important email using your email client or your real estate CRM but the recipient claimed not to...
5 out of 5 by (2) Users
The Truth About Domain Masking
An article from BrokerageU by Tribus - This post comes to us from BrokerageU: If you are one of the many agents who own multiple domain names then you...
5 out of 5 by (2) Users
Best of 2012: The Top 10 Real Estate Smartphone Apps to Use Now!
#1 in our countdown of the most popular articles of the year - We're celebrating the end the year by counting down our 10 most engaging articles of 2012. This...
5 out of 5 by (2) Users
Creating a Google Places Page For REALTORS®
An article from BrokerageU by Tribus - This post comes to us from BrokerageU: Since you already have a real estate business, why not list your company or real...
5 out of 5 by (2) Users