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The Good (Agents), The Bad (Inaccuracies), and The Ugly (Photos)
I continue the "My Tech House Hunt" series. - For this new column, I’ll be sharing the details of my own house hunt and the ways I use technology to make it...
5 out of 5 by (2) Users
5 Easy Ways to Integrate Video into Your Marketing Efforts
How You Can Use Video to Increase Your Business - Guest Contributor Veneeta Eason says: Real estate professionals know that success is, in part, driven by...
5 out of 5 by (4) Users
For REALTORS, The Answer Is In The Cloud
By Austin Allison on the DotLoop Blog -   Guest contributor Austin Allison of DotLoop says . . . You’ve probably heard about “the cloud” in...
4.67 out of 5 by (3) Users
Mistakes to Avoid with Your Hot Prospects
By Candace Green on the IXACT Contact blog - In the midst of your prospecting phone calls, marketing efforts, and referral seeking, what you're really hoping...
5 out of 5 by (2) Users
The Secret Weapon of America’s Most Referred Agent
An article from the Homes.com blog. - Michael Maher was kind enough to host a webinar last week with Homes.com.  If you are a member of the Real Estate...
4.5 out of 5 by (4) Users
3 Reasons You Need to Use Capture Marketing In Your Real Estate Farming Program
By Christopher Leo of Leading Agent - I have written many articles about how many REALTOR® postcard farming practices are outdated. It's such a true...
5 out of 5 by (2) Users
Make Google Happy by Tackling Local SEO
By Josh Brown of REALTOR®Mag - Search engine optimization is complicated and tedious. The last thing you want to hear is that you need to do more of it. But...
5 out of 5 by (1) User
Your Home Needs a Director of First Impressions
By Jeffrey C. Hogue, Owner/Realtor® at Weichert Realtors® Neighborhood One - Real estate agents perform many tasks for home sellers. Creating positive first...
5 out of 5 by (1) User
5 Tips for Nailing Your Next Buyer’s Tour
By Kristen Hernandez on the Realtors Property Resource blog - You've just received a call from anxious buyers. They've been looking at homes online for weeks...
5 out of 5 by (1) User
Home Improvements: Make them Count!
By Kristen Hernandez on the RPR blog - Have you ever sat with a client who asked you what their remodeled bathroom is worth? What about their recently...
5 out of 5 by (3) Users
Not All eSignature Platforms are Created Equal
Highlights from a recent webinar on electronic signature security and legal issues - There's been a lot of talk lately about the security of electronic...
5 out of 5 by (1) User
The Truth about QR Codes
Does QR Code Technology Work For You? - Guest contributor John Lim says: Unless you have been on a hiatus since the NAR Conference in New Orleans last...
5 out of 5 by (1) User
AVM: Do Brokerages Know What They’re Missing?
By Walter Baum on the Onboard Informatics blog - In December, Victor Lund, a founding partner of the WAV Group, named the Automated Valuation Model (AVM) as...
5 out of 5 by (2) Users
Easy Tips for the Perfect Headshot
By Genie Willett on the RPR blog - Who am I? It's the age-old philosophical question that you probably didn't get into the real estate industry to try and...
5 out of 5 by (2) Users
3 Surefire Ways for Agents to Anger Buyers
By Shannon O'Brien on the Market Leader blog - This post comes to us from the Market Leader blog: While many agents are working hard to protect the real...
5 out of 5 by (1) User
Agent Safety: Prevention vs. Reaction
By Lee Goldstein, CEO of Real Safe Agent - Recently, a friend asked me to review some personal safety apps. Just to be clear, a personal safety app is an app...
5 out of 5 by (1) User
How to Use RPR® as Your Instant Connection with Online Leads
By Aaron Flatt on the RPR blog - Do you have five minutes to spare? Maybe you don't—but if it could result in building your business and referral pipeline,...
5 out of 5 by (1) User
9 Tips for Using LinkedIn for Real Estate Leads
By Geneva Ives on the Point2 Agent blog - LinkedIn is a social network just for people who are looking for jobs, right? Wrong. Today LinkedIn continues to be a...
5 out of 5 by (2) Users
Appraising Your Digital Property: Where Agents Should Be Online
By Kelly J. Phelan, RET Content Editor - Let's talk about property--digital property. These are virtual "places" like websites, social media and search portal...
5 out of 5 by (1) User
Keyword Research: The Wrong Way And The Right Way - Part 1
An article from Erik Goldhar of Clikbrix - Search Engine Optimization – including keyword research – has dominated the headlines for the last year or so. ...
4.75 out of 5 by (4) Users
Resolutions to Improve Your Business in 2014: Beef Up Your Website
By Shannon O'Brien on the Market Leader blog - This post comes to us from the Market Leader blog: No matter where you are at this point in your real estate...
3.67 out of 5 by (3) Users
How to Tap into Home Remodeling Trends for Marketing Success
By Kelly J.Phelan, RET Content Editor - According to a recent survey, 57 percent of homeowners plan to undertake home remodeling or maintenance projects this...
5 out of 5 by (1) User
Growing Your REO Business
Here are five traits that successful REO brokers and agents have in common. - Guest contributor Windy Keefe of REALTOR®Mag says: Bank-owned inventory is...
5 out of 5 by (2) Users
Truth is Like a Middle Age Swimsuit Competition
Not Necessarily Pretty, but Always Revealing - When is the last time you really looked at yourself in the mirror? I’m talking about the full body once over...
0 out of 5 by (0) User
10 Steps to Becoming a Successful Real Estate Agent
An article from RISMedia - Working in real estate requires hard work and dedication, but the rewards are plenty. Real estate offers excellent income potential,...
4.67 out of 5 by (3) Users
20 Real Estate Prospecting Tips Every Agent Should Know
By Catalin Trif on the Point2Homes blog - Real estate prospecting is probably one of the actions that real estate agents most often avoid. That's too bad,...
5 out of 5 by (1) User
Use QR Codes to Avoid Facebooks Pay-per-Click Charge!
Top Producer Hacks Facebook: QR Codes for Real Estate - I considered just holding onto this for my coaching clients, but decided this was too cool and...
5 out of 5 by (5) Users
7 Social Marketing Tips to Connect with Millennial Renters
By Jared Daniel on the Homes.com blog - There are 77 million 18-36 year olds that make up the millennial generation, and they are reshaping the way real estate...
5 out of 5 by (2) Users
8 Ways to Improve Your Daily Prospecting
By Nico Hohman on the YPN Lounge blog - As a sales professional, you should be conducting direct sales activities everyday that will add new prospects into...
5 out of 5 by (1) User
7 Ways to Make Video Tours Work for You
By Erica Rascón on the Point2 Agent blog - Video tours are a must-have for today's agents. According to Inman, 85% of buyers and sellers want to work with an...
5 out of 5 by (2) Users
Product Review: Listingbook
By Kelly J. Phelan, RET Content Editor - You've probably heard the old cliche, "Buyers are liars." And if you've worked in real estate for any length of time,...
5 out of 5 by (3) Users
February Checklist: 4 Items Every Agent Should Complete
By Kaitlin Williams on the HomeFinder.com blog - February is that magical time of year when we scare a groundhog into telling us it will be spring soon and...
5 out of 5 by (1) User
Infographic: Dos and Donts for Promoting Rental Properties
An article from the Homes.com blog - Last week, we suggested that adding rentals to your services would be a huge advantage. Offer property owners your...
5 out of 5 by (6) Users
Best of 2015: Discussing the Zestimate in Your Listing Presentation
#7 in our countdown of the most popular articles of the year. - We're continuing an annual tradition of counting down our top 10 articles of the year. The...
5 out of 5 by (1) User
7 Must-Know Ways to Kill It Online
By Charlie Allred on the YPN Lounge blog - With more than 90 percent of home buyers searching online for their new home, how are you capturing these online...
5 out of 5 by (2) Users
HP Unveils Non-Computer For Those Who Dont Need A Computer
A Friday Funny - TheOnion.com—PALO ALTO, CA—Hewlett-Packard announced Friday the release of the first-ever non-computer, a fully unusable device specially...
4.25 out of 5 by (4) Users
Product Review: IXACT Contact
By Kelly J. Phelan, RET Content Team Member - Regular readers of RE Technology will no doubt recognize the name IXACT Contact. They're longtime contributors...
5 out of 5 by (4) Users
Best Apps for the Apple Watch and How it Can Help Real Estate Pros Today
By Joe Sesso on the Homes.com blog - I am a proud owner of an Apple Watch and, I must admit, I love it. In addition to the beautiful design of the watch, there...
5 out of 5 by (1) User
Friday Freebie: Happy Grasshopper
By Emily Williams, RET contributor - Real estate is a business about relationships. Any tool that can help build and foster those relationships is invaluable....
5 out of 5 by (1) User
5 Strategies for Generating Leads in Today’s Market
We summarize Market Leader’s whitepaper. - Facebook is an incredible way to keep current with the activities of the businesses and individuals you’re...
5 out of 5 by (3) Users
What are QR Codes?
Part 1 of a 5 Part Series Called Cracking the QR Code - Want to stay on the cutting edge of technology?  Here is a cool new technology that has just...
5 out of 5 by (2) Users
How to Make Better Graphics for Social Media
By Geneva Ives on the Point2 Agent blog - We all know that eye-catching graphics are an important part of capturing the attention of today's digital audience....
5 out of 5 by (3) Users
CityBlast and Real Estate: How it works
An article from the Lone Wolf blog - Social media has become a way to build relationships with a large group of people you might not have the ability to...
5 out of 5 by (1) User
Friday Freebie: The Complete Guide to Lead Follow-Up
By Kelly J Phelan, RET Content Editor - How you respond to leads is arguably the most important factor in converting them to a sale. There are many different...
5 out of 5 by (1) User
Blogs Versus Traditional Websites
An article from the CoreLogic Broker Cafe Blog - Many Internet marketers have turned to the use of blogs as a way to post fresh content to the web. Blogs can...
5 out of 5 by (1) User
How to Win at Lead Generation with LinkedIn
By Amy Chorew on the Clean Slate blog - If you think LinkedIn is just a resume board, it's time to change that misconception. Successful real estate agents are...
5 out of 5 by (2) Users
How to Write an Effective Holiday Blast Message
By Matt Foley on the Happy Grasshopper blog - With the holidays right around the corner, what better way to reach out to potential and existing clients than...
5 out of 5 by (1) User
“Tried and True” Lead Generation Tips
By Kiersten Spindler on the Homes.com blog - As CEO of Your Coach, an international coaching and training company, Tom Ferry has been helping real estate...
5 out of 5 by (2) Users
Uncovering Profitable Real Estate Lead Generation Markets: What Smart Agents Know
An article from the Inside Real Estate blog - For real estate agents, the saying 'location is everything' is universal. The most successful agents know the...
5 out of 5 by (1) User
A Cautionary Tale: Direct Mail Piece Backfires on Agent Team
An article from the Properties Online blog - A direct mail advertisement distributed in September to homes in the Snoqualmie Ridge, Washington area has working...
5 out of 5 by (1) User