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Video: Your Clients Are Cheating on You – Learn How to Keep Them from Going Astray
The full recording and notes from our recent webinar. - Our Summer Webinar Series keeps marching on (see our previous event here). On Wednesday, we teamed up...
5 out of 5 by (1) User
Online Marketing 101
Learn what online marketing entails, how to know if a tool is right for you, and available options - The phrase "online marketing" is as broad as it gets. It's...
5 out of 5 by (1) User
Headshot and Video Style Tips for Real Estate Agents
By Deanna Lawley on the HomeFinder.com blog - This post comes to us from the HomeFinder.com blog: A successful branding strategy will make potential...
5 out of 5 by (1) User
9 Ways to Avoid Getting Locked Up in Facebook’s Jail
By Jared Daniel on the Homes.com blog - According to ActiveRain and Properties Online, 93% of social media traffic for Realtors comes from Facebook. So...
5 out of 5 by (1) User
Product Tour: Turnkey Video Content from MarketVideos.com
Our preview of a new video marketing platform from VScreen - Referrals and repeat business are the lifeblood of any healthy real estate practice. So it's...
5 out of 5 by (4) Users
Unrealistic Seller Pricing: How to Handle it Like a Pro
By Kiersten Spindler on the Homes.com blog - As a real estate agent, you do a lot of preparation before meeting with a homeowner to discuss their listing....
5 out of 5 by (2) Users
4 Steps to a Perfect Elevator Pitch
There's no time like the present to perfect this essential marketing tool. - Start-ups and inventors are very familiar with the phrase “elevator pitch.”...
5 out of 5 by (6) Users
5 Reasons You Are Losing Listings
By Tara-Nicholle Nelson for Trulia Pro - The top of the funnel is the easiest part to focus on, because it's the one where our efforts show the most instant...
5 out of 5 by (1) User
20 Real Estate Prospecting Tips Every Agent Should Know
By Catalin Trif on the Point2Homes blog - Real estate prospecting is probably one of the actions that real estate agents most often avoid. That's too bad,...
5 out of 5 by (1) User
Product Review: ePropertySites Property Marketing Tools
By RE Technology Staff - ePropertySites describes their goal in their mission statement: "Perfecting the art of property marketing online and on site." For...
5 out of 5 by (4) Users
How to Create the Perfect Real Estate Marketing and Lead Cultivation Platform (a Tutorial) - Part 1
By Chris Leo on the Leading Agent blog - I've been fielding lots of questions from Realtors® wanting to know how to pick the right tools to put their own...
5 out of 5 by (2) Users
3 Features EVERY Real Estate Pro Needs on Their Website – Part One
An article by Christopher Leo of Leading Agent - Do you have a website for your real estate practice? You most certainly do, right? But do you REALLY have a...
4.75 out of 5 by (4) Users
Best of 2013: 6 Web Properties You Need to Own Now
#7 in our countdown of the most popular articles of the year - We're continuing an annual tradition of counting down the most popular articles of the year....
5 out of 5 by (1) User
Pictures Sell Houses
By Tim Denbo, CEO of VirtualTourCafe - Initially, the title of this article was intended to be a question: "Do Pictures Sell Houses?" We made the change in...
5 out of 5 by (3) Users
Write Listing Descriptions That Sell
An article from the Point2 Agent blog - Sometime between your first real estate listing and your 20th, it will probably hit you: writer's block. You'll sit...
5 out of 5 by (4) Users
Is Facebook Advertising Worthwhile for Agents?
By Shannon O'Brien on the Market Leader blog - This post comes to us from the Market Leader blog: Social media marketing – isn't that an oxymoron? Most real...
5 out of 5 by (2) Users
CityBlast and Real Estate: How it works
An article from the Lone Wolf blog - Social media has become a way to build relationships with a large group of people you might not have the ability to...
5 out of 5 by (1) User
The Science of Timing: Emailing
The Best Times of Day and Week to Target Clients Via Email - How many times a day or week should you email your subscriber base or clients to get the maximum...
5 out of 5 by (4) Users
Friday Freebie: Twin Solutions Prevent Leads from Falling through the Cracks
By Kelly J. Phelan, RET Content Editor - Nothing's more bittersweet than the one that got away. You attracted them, maybe even got their phone number. But when...
5 out of 5 by (1) User
Friday Freebie: Facebook App from realtor.com®
By Kelly J. Phelan, RET Content Editor - Facebook is the world's largest social network, and every agent knows how important it is to cultivate a presence...
5 out of 5 by (1) User
Improving Social Media Marketing for Real Estate Professionals
Vivid Ways To Connect With Home Buyers and Sellers - REALTORS® are among the vast users of social media for marketing, lead generation and relationship...
4.75 out of 5 by (4) Users
5 RPR® Report Customizations You May Not Be Using
By Reggie Nicolay on the RPR blog - REALTORS® know that each client has specific needs and interests when it comes to buying or selling a home. Some clients...
5 out of 5 by (2) Users
Instagram for Real Estate Pros
By Chris de Jong on the Point2 Agent blog - It might not seem like it at first glance, but with over 100 million monthly users, 40 million photos posted per...
5 out of 5 by (5) Users
5 Awesomely Bad Listing Photos
An article from the Point2 Agent blog - Here on the Point2 Blog, we've talked a lot about listing photos. We all know that great photos help sell homes. But...
5 out of 5 by (2) Users
Contact Management for Real Estate Agents: 3 Essential Elements to Success
By Matthew Collis on the IXACT Contact blog - A lot of REALTORS® aren't aware of important best practices when it comes to real estate contact management....
5 out of 5 by (3) Users
How One Realtor Became a Listing Presentation Pro
An article from the RPR blog - It all started with a $30,000 difference of opinion. A past client of Penny Brockways’ called to say she was looking to...
5 out of 5 by (1) User
Photos too large for upload? Take these simple steps to resize them.
By Harry Albert on the Tech Helpline blog - Many Realtors® upload photos to their MLS and other real estate web sites. Photos that are taken at a high...
5 out of 5 by (2) Users
Google’s Top 4 Search Engine Changes & Why Every Real Estate Agent Should Care
By Anita Koppens on the Dynamic Page Solutions Blog - In 2012, online real estate marketing promises to be more challenging than ever before for real estate...
4.2 out of 5 by (5) Users
Your Email Program Is Not a CRM!
By Emily Williams, RET Content Coordinator - First things first – CRM stands for “customer relationship management.” While the term can be used to refer...
4.83 out of 5 by (6) Users
Introducing DocuSigns New Broker Dashboard!
Join us for a live demo on Wednesday, March 26 - It's hard to believe that it's almost been a year since DocuSign announced their acquisition of Cartavi at NAR...
5 out of 5 by (3) Users
A Buyer’s Perspective on Virtual Tours
By Emily Williams, RET Content Coordinator - There was a new home that met our criteria on the MLS last night. Our agent sent us a link to the property details...
5 out of 5 by (3) Users
2 Reasons Why Your Real Estate Postcards Are Irrelevant
By Chris Leo on the Leading Agent blog - Yup. I said it. Your real estate postcards are irrelevant. Notice that I said "your" postcards and not "all"...
5 out of 5 by (2) Users
Best of 2014: Prospecting with a CMA
#10 in our countdown of the most popular articles of the year. - There's just 10 publishing days left in 2014, and we're continuing an annual tradition of...
5 out of 5 by (2) Users
It’s Time to Take Your eSignature Tool Seriously–The Law Does
Unsafe choices put real estate professionals and clients at risk - Did you know that June 30 was National ESIGN Day? Bet you didn't know it, but you should,...
5 out of 5 by (1) User
Vine and Instagram: 5 tips on how to use them to market your real estate listings
By Joel Maas on the Delta Media Group blog - Guest contributor Delta Media Group says: A glimpse of a soothing fireplace. A shot featuring the dark wood...
5 out of 5 by (1) User
6 Reasons You Want an iPad 2
Two Cameras, Functional Cover and More! - After seeing the beautiful iPad 2, my iPad appears sadly ordinary. It’s hard to think how advanced the original...
4.17 out of 5 by (6) Users
3 Summer Real Estate Marketing Ideas
By Geneva Ives on the Point2 Agent blog - At last, summer is officially here! With nice weather and longer days come plenty of new opportunities to meet more...
5 out of 5 by (2) Users
4 Things Super Producers Do Before They Leave Work
By Hannah Graham on the Homes.com blog - Do you ever wonder how the Super Producers of real estate got to be so successful? Do you wonder how you can make...
5 out of 5 by (2) Users
Best of 2013: 5 Ways to Use Your iPad at Open Houses
#5 in our countdown of the most popular articles of the year - We're continuing an annual tradition of counting down the most popular articles of the year....
5 out of 5 by (1) User
Looking for a Lead Generation Tool for 50% Off?
Sign-up for ReachFactor with the New RET PromoCode - RETechnology.com subscribers have an opportunity to purchase ReachFactor at a 50% discount this month!...
5 out of 5 by (3) Users
The New Way vs. the Old Way of Selling Real Estate
By Kelly J. Phelan, RET Content Editor - Are your marketing practices outdated? If they consist of adding a listing to the MLS, installing a yard sign, and...
5 out of 5 by (2) Users
Video: Step Inside the Expo Hall at NAR Annual!
We met up with some friends (old and new) in Anaheim - So you didn’t make it to the NAR convention in Anaheim – or, like us, you were there, but so...
5 out of 5 by (6) Users
8 Marketing Mistakes REALTORS® Should Avoid
An article from the NAR Member's Edge blog - This post comes to us from REALTOR.org's Member's Edge blog: REALTORS® spend a lot of time working on their...
4.67 out of 5 by (3) Users
A Guide to Mobile Photography for Real Estate
By Kelly J. Phelan, RET Content Team Member - With the quality of mobile phone cameras on the rise, real estate agents may be wondering if they can or should...
5 out of 5 by (3) Users
4 Back-to-School Marketing Ideas for Agents
By Geneva Ives on the Point2 Agent blog - Ahhh, do you smell that? The scent of freshly sharpened pencils and crisp notebooks can only mean one thing... it's...
5 out of 5 by (2) Users
Should You Advertise Your Listings or Yourself?
By Kelly J. Phelan, RET Content Editor - Which is more important to advertise: your listings or yourself? This question occurred to us while researching...
5 out of 5 by (1) User
Should You Buy Trulia Local Ads?
By Victor Lund, CEO of RE Technology and co-founder of WAV Group - Trulia Local Ads refer to the faceplates that show up around the Trulia website in a zip...
4.75 out of 5 by (4) Users
Custom QR Codes for Real Estate Professionals
Part 5 of a 5 Part Series Called Cracking the QR Code - As QR Code technology continues to expand and diversify in the real estate space and beyond,...
5 out of 5 by (2) Users
How to Get More Leads with Landing Pages
An article from the WebsiteBox blog - Consider your website to be an airport, and your site visitors are going to land on the runway to which you direct them....
5 out of 5 by (2) Users
Why Real Estate Agents Change Brokerages (and a Checklist to Do It Right!)
By Lauren Walker on the Adwerx blog - In 2015, one-third of Realtors started at a new firm. That's up 67% from the previous year, according to NAR. That...
5 out of 5 by (1) User