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3 Reasons You Need to Use Capture Marketing In Your Real Estate Farming Program
By Christopher Leo of Leading Agent - I have written many articles about how many REALTOR® postcard farming practices are outdated. It's such a true...
5 out of 5 by (2) Users
ChangeLog: Has your real estate vendor released important updates lately?
By Kelly J. Phelan, RET Content Team Member - Has your real estate tech vendor made important updates recently? RE Technology's new column, ChangeLog, will...
5 out of 5 by (1) User
Countdown of the Top 10 Articles from February
By RE Technology Staff - What articles did our agent and broker readers most love during February? Judging by our monthly Top 10 list, we'd say anything...
5 out of 5 by (1) User
Is There ROI in Virtual Assistants for Real Estate Agents?
An article from the Market Leader blog - In business, those who are the most successful typically get plenty of help: advertising agencies to handle their ads,...
5 out of 5 by (2) Users
Does Having Multiple Domains Help My SEO?
An article from BrokerageU by Tribus - This post comes to us from BrokerageU: After four years of doing 30+ real estate speaking events per year, patterns...
5 out of 5 by (1) User
Earn, and Retain, More Real Estate Business
An article from the Delta Media Group blog - Guest contributor Delta Media Group says: With the real estate market going in the direction it is, earning new...
5 out of 5 by (1) User
Friday Freebie: Sign Rider Store
By RE Technology Staff - Traditional sign riders are too expensive and take too long to receive. Not to worry. The Sign Rider Store solves these problems for...
5 out of 5 by (1) User
Why the Penguin is Potentially Dangerous to Your Business
An article from the CoreLogic Broker Cafe blog - Google periodically updates the algorithm it uses to rank websites. The last major update was named Penguin....
5 out of 5 by (1) User
9 Apps for Real Estate Agents on the Go
An article from the Point2 Agent blog - Between home showings, client meetings and community involvement, today's agents are always on the go. But now that...
5 out of 5 by (2) Users
Best Practices for Your Real Estate Web Site Home Page
Here are 8 ways to make potential clients fall in love with your real estate Web site and give you more business. - Guest contributor Stefanie Hahn of...
5 out of 5 by (1) User
You Can Beat Zillow, Trulia, and Realtor.com
An article from BrokerageU by Tribus - This article comes to us from BrokerageU: As countless REALTORS® discover the benefits of search engine optimization...
5 out of 5 by (1) User
How to Go Viral With Your Video Campaign
An article from the RealTrends blog - When the economy took a turn, David Winans, broker, and Mark McDonough, vice president of Better Homes and Gardens Real...
5 out of 5 by (1) User
Four People Skills That Will Help Your Real Estate Business
An article from the ReachFactor blog - As a REALTOR®, your job is customer service. Whether you work for a brokerage or consider yourself a gunslinger, your...
5 out of 5 by (1) User
The Social Media Marketing Conundrum
By Victor Lund, CEO, RE Technology - WAV Group is connected to a lot of real estate professionals through social media. Often it is as a result of their...
5 out of 5 by (2) Users
Exterior Home Photography: What NOT To Do
By Geneva Ives on the Point2 blog - It's a fact: our loyal readers – that's you! – love photography posts. Real estate headshots, bad listing photos, pole...
5 out of 5 by (3) Users
Brokers harvesting business from their data
A new report from the WAV Group - The following is an excerpt from a new WAV Group report, "Harvesting Business from Broker Data." Click here to download the...
5 out of 5 by (1) User
Five Tips for Contacting a New Business Lead
By Brian Pesin on the Contactually blog - Guest contributor Brian Pesin of Contactually says: "I think the last time we spoke, Donald Trump had a full head of...
5 out of 5 by (1) User
Does Your Broker Website Turn Open Houses into Leads?
By Victor Lund, CEO, RE Technology - You can assume that if your broker website has IDX, it is likely to have lead capture. If a consumer can save a search,...
5 out of 5 by (1) User
How To Market YOUR Real Estate Website Like Trulia And Zillow Do Theirs
By Christopher Leo of Leading Agent - Okay, so the title of this post is a little misleading, simply because of this one, single fact. FACT: Companies like...
5 out of 5 by (2) Users
Don’t SPAM Other Agents
An article from BrokerageU by Tribus - This post comes to us from BrokerageU: Being that I still maintain an active license, am still a REALTOR®, and pay...
5 out of 5 by (1) User
The Anatomy of a Quality Email: 3 Areas of Focus
By Frances Brittle of Cloud CMA - Guest contributor Frances Brittle of Cloud CMA says: Email has become a tremendous communication tool used by all daily. As...
5 out of 5 by (3) Users
A Sneak Peek at the New RE/MAX Design Center Upgrade
By Kelly J. Phelan, RET Content Team Member - We recently had the opportunity to preview the new RE/MAX Design Center from Imprev. The Design Center's "digital...
5 out of 5 by (2) Users
Real Estate Client Follow-Up: It’s Not Just for Prospects
An article from the Market Leader blog - Anyone who has lost a referral from a past client or from a friend or family member because the person "forgot you are...
5 out of 5 by (3) Users
Sample Twitter Marketing Campaign
An article from the REALTrends blog - If you're like me, you really have no clue as to how Twitter really works. I rarely go on my Twitter account. This...
5 out of 5 by (1) User
What Has the Industry Learned From Keller Williams?
By Jeremy Conway of RECON Intelligence Services - They call it "Family Reunion" and for 2013 it was Dallas, Texas that played host to over 11,000 raving Keller...
5 out of 5 by (1) User
Top 10 Ways to Optimize Your YouTube Channel [Infographic]
By RE Technology Staff - According to NAR and Google's recent study, The Digital House Hunt, YouTube is the top video research destination for home shoppers....
5 out of 5 by (1) User
Quiz: Are You Keeping in Touch Effectively?
An article from the IXACT Contact blog - Staying in touch with past clients and continuing to build relationships with leads that are not ready to buy or sell...
5 out of 5 by (2) Users
Facebook Ideas for REALTORS®
An article from BrokerageU by Tribus - This article comes to us from BrokerageU: We know you're working hard on your website, but are your Facebook followers...
5 out of 5 by (1) User
Friday Freebie: Website Evaluation from Dynamic Page Solutions
By RE Technology Staff - This week's Friday Freebie comes to us courtesy of a longtime site contributor. Dynamic Page Solutions has been educating RE...
5 out of 5 by (2) Users
Research Your Advertising to Guarantee its Effectiveness
Ian Grace covers how to research potential buyers and test your advertising. - Professional advertising agencies will pretest their advertising campaigns...
5 out of 5 by (3) Users
If Rental Car Employees Are Liars, How About REALTORS®?
By Peter Toner of Web Real Estate Tools - Is this typical behavior for rental car employees? And how does this relate to REALTORS®? Read the Facebook...
5 out of 5 by (2) Users
Getting Started with Instagram for Real Estate [Video]
A video from the Lone Wolf blog - Instagram is a FREE photo-sharing social network that allows users to capture photographs with their mobile...
4.33 out of 5 by (3) Users
How Important Are Your Lead Response Times?
An article from the RealTrends blog - As a technology consultant, I study and know these numbers like they are the holy grail. So many deals are lost in real...
4.67 out of 5 by (3) Users
Integrating the Second Screen Into Your Real Estate Strategy
An article from the Delta Media Group blog - Guest contributor Delta Media Group says: Did you watch the Super Bowl? Did you do anything else while you...
5 out of 5 by (1) User
The Hidden Cost of Paper Transactions
By Kelly J. Phelan, RET Content Editor - Are the tools and processes you use in your real estate business giving you the maximum return on your investment? If...
5 out of 5 by (2) Users
What is Inbound Marketing for REALTORS®?
An article from BrokerageU by Tribus - This post comes to us from BrokerageU: Inbound Marketing, What Is It? Up until a few years ago, most marketing was...
5 out of 5 by (1) User
E-Mail and the Importance of the Follow-Up
An article from the ShowMojo blog - Guest contributor ShowMojo says: Woody Allen once said, "80 percent of success is showing up." In today's world that...
5 out of 5 by (1) User
Four Ways to Stir Up Your Database and Find Opportunities
An article from the Market Leader blog - Leads, leads, leads. They're probably always on your mind. Where to find new leads, how to respond to them quickly,...
5 out of 5 by (3) Users
Now That Things Are Looking Up, What Will You Do Next?
By Jeremy Conway of RECON Intelligence Services - Our firm is in the process of completing a survey of 35 leading brokerages across the country and as of the...
5 out of 5 by (2) Users
Write Listing Descriptions That Sell
An article from the Point2 Agent blog - Sometime between your first real estate listing and your 20th, it will probably hit you: writer's block. You'll sit...
5 out of 5 by (4) Users
The new informed consumer wants valuable, not more, information
An article from the Workforce Resource blog - Guest contributor Workforce Resource says: Information overload. Do you feel it? At times, we sure do. And, it's...
4.5 out of 5 by (2) Users
REALTORS® and Politics
By Victor Lund, CEO of RE Technology and co-founder of WAV Group - Political rhetoric had its day during election time as spin masters carefully craft...
5 out of 5 by (2) Users
Love Your Listings? Feature Them on Your Website
An article from BrokerageU by Tribus - This post comes to us from BrokerageU: As long as you have a real estate website, there should be plenty of different...
5 out of 5 by (3) Users
Why Use Social Marketing For Your Real Estate Business?
By Denessa Munsterman on the PCMS Consulting blog - This post comes to us from the PCMS Consulting blog: Why is social marketing important to your business...
4.5 out of 5 by (2) Users
Real Estate Marketing: Website Conversion 101
An article from the CoreLogic Broker Cafe blog - The purpose of any real estate website is to capture customers. In my experience, most do a poor job of this....
5 out of 5 by (2) Users
Build a Brokerage to Love in 2013
An article from the Homes.com blog - Building a strong brokerage can take a lot of hard work. You are constantly learning to navigate the newest technology,...
5 out of 5 by (2) Users
To Buy or Not to Buy: An Extended Warranty Story
An article from the My Computer Works blog - To buy or not to buy, that is the question. Whether 'tis safe for thou to protect one's investment or tempt thy...
5 out of 5 by (1) User
Throw An Open House Party!
An article from the Point2 Agent blog - Open houses: some real estate professionals love 'em, other think they're a hassle. Ideally, your open house will draw...
5 out of 5 by (2) Users
7 Tips to Make Your Photos Great
How to make your pictures say a thousand words. - Great photographs matter! Effective marketers understand that when photography works it captures what...
5 out of 5 by (1) User
Getting Started With Vine For Real Estate
An article from the Lone Wolf blog - The latest social media sensation to hit the web is Twitter's latest project, Vine. The concept is pretty simple, you can...
4 out of 5 by (3) Users