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Video Content Matters
An article from the VScreen blog - Telling your story on YouTube is the backbone of creating killer video content. Story telling has been the best vehicle for...
5 out of 5 by (1) User
Friday Freebie: Lead Conversion Guide from realtor.com
By RE Technology Staff - In this week's Friday Freebie, the good people from realtor.com® are sharing their expertise and helping agents solve the problems of...
5 out of 5 by (1) User
Easily Collect Leads From Open Houses
An article from BrokerageU by Tribus - This post comes to us from the BrokerageU blog: Our team recently reviewed an app that will assist you to store lead...
4.5 out of 5 by (4) Users
Take Better Real Estate Photos with Your iPhone
By Geneva Ives on the Point2 blog - We're going to come right out and say it: it's not altogether a terrible idea to take property photos with your iPhone....
5 out of 5 by (3) Users
REALTORS: Learn how to schedule your blog posts
An article from BrokerageU by Tribus - This post comes to us from the BrokerageU blog: There are many REALTORS® who post new blogs on a very consistent...
5 out of 5 by (1) User
3 Tips for Creating an Effective Lead Generation Follow-Up Strategy
By Amy Chorew - In a recent survey by Forbes, it was found that over 71 percent of Internet leads were lost, marked dead or simply thrown out. So how could...
5 out of 5 by (1) User
Web Design and the Phrase Above the Fold
An article from the Lone Wolf blog - As a web designer I hear this from at least half my clients. They want their website to be "above the fold." They were...
5 out of 5 by (1) User
3 Ideas For Your Next Press Release
An article from the RealTrends blog - As soon as I see the headline, I want to hit the trash icon: John Doe Joins XX Realty; Jane Doe Gets Award. Sure, some...
5 out of 5 by (1) User
Organize Your Way to a Painless Tax Season
By Kelly J. Phelan, RET Content Team Member - Tax season is almost over, with less than a month to go. A pat on the back to those of you who've already filed,...
5 out of 5 by (1) User
Know What Your Customers Are Looking For
An article from the ReachFactor blog - Running your clients around to viewings and open houses is part of the business, and no one complains when the...
5 out of 5 by (3) Users
Technology and the Road Ahead: An Interview with Broker-Owner Lee Garland
An article from the Solid Earth blog - During my most recent trip to the great state of Mississippi to visit the Jackson Association of REALTORS®, I had the...
4 out of 5 by (2) Users
Cinematic Video: The Best Way to Differentiate Your Digital Media Strategy
An article from the Tech Savvy Agent blog - The following piece was written by Brendan Carlisle, founder of a real estate film and media company in Los Angeles...
3.5 out of 5 by (2) Users
Digital REALTORS® and the Vine App
An article from the Delta Media Group blog - Guest contributor Delta Media Group says: Part of being a Digital REALTOR® is staying on top of the latest...
5 out of 5 by (2) Users
Broker With a Blog
An article from the RealTrends blog - With all the talk about how sales associates should have a blog, no one seems to mention how important it may be for a...
5 out of 5 by (2) Users
Plan for Success in 2013: Advice from Alex Perriello and Sherry Chris
By Amy Chorew on Better Homes & Gardens' Clean Slate blog - Alex Perriello, President and CEO of The Realogy Franchise Group joined us at our recent Better...
5 out of 5 by (2) Users
UI/UX Explained and What It Means for You
By Frances Brittle of Cloud CMA - While UI and UX may sound like fancy new age acronyms, their relevance actually dates back to the Renaissance! UI stands...
5 out of 5 by (1) User
The Top 5 Reasons to Use Cloud CMA (+ 3 Bonus Ones)
By RE Technology Staff - We were delighted when we saw Cloud CMA's new promotional video last week. Short and snappy, it gives viewers five reasons to use the...
5 out of 5 by (2) Users
Give Your Company a S.W.O.T!
An article from the Lone Wolf blog - A S.W.O.T. analysis, while not a new tool, is nonetheless a highly effective one. In fact, it has the potential to be a...
5 out of 5 by (1) User
Creating a Target Market for Your Real Estate Business
An article from the Market Leader blog - If you promote your real estate business to everyone, you'll wind up with a very unfocused marketing campaign....
5 out of 5 by (1) User
Real Estate Marketing: Place Names – How to Build Power Links
An article from the CoreLogic Broker Cafe blog - How you build links can make a big difference in your search engine results. When asking for links or...
5 out of 5 by (1) User
Bad Broker Strategy Found Everywhere
By Victor Lund on the WAV Group blog - Having been to the parade of broker meetings in Las Vegas, there is one conclusion that stands out about the strategic...
5 out of 5 by (1) User
Link in to Groups on LinkedIn
An article from the My Computer Works blog - LinkedIn groups are informal communities formed around industries, professions, themes, niche topics, etc. Find...
5 out of 5 by (1) User
How to Use Email Marketing to Sell More houses
An article from the Delta Media Group blog - Guest contributor Delta Media Group says: Have you ever ordered an item from Amazon? Have you ever shopped...
5 out of 5 by (1) User
Experiment With Sign Rider Messaging For Maximum Return
By Jay Decker on the Sign Rider Store blog - At the Sign Rider Store, we like to emphasize the ability to print and hang signs right when you need them. Let's...
5 out of 5 by (1) User
Google Reader is Dead?! 4 Alternatives to Ease the Pain
By Kelly J. Phelan, RET Content Team Member - Google broke sad news to fans of its RSS reader today. The company announced that it would discontinue Google...
5 out of 5 by (1) User
Want to do Video blogging, but don’t want to be in front of a video camera?
An article from BrokerageU by Tribus - This post comes to us from BrokerageU: Ah yes, I resemble that remark. I really want to add a video component to my...
4.5 out of 5 by (2) Users
Promoting Your Brand – How to Promote You
An article from the Market Leader blog - A strong brand identity is one of the most important building blocks for any real estate business. Think of it as your...
5 out of 5 by (1) User
How Facebook’s New Look Benefits You
An article from the Homes.com blog - Facebook updates its interface so frequently it can be hard to keep up. Yet again, the social media giant is introducing...
5 out of 5 by (1) User
Is Technology Important for Small Brokerages?
By Kelly J. Phelan, RET Content Team Member - As a data enthusiast, I love using our analytics account to browse the search terms that bring people to RE...
5 out of 5 by (1) User
Your Website – The Online Version of You
An article from the Lone Wolf blog - There is a lot of talk about the search engine optimization strategies that will get you better ranking in the search...
5 out of 5 by (1) User
Choosing Your Publishers Wisely
By Celeste Starchild of ListHub - This post comes to us from the ListHub newsletter: Making choices about where to send your listings used to be really...
5 out of 5 by (1) User
Creating and Placing High-impact Advertisements
By Dan Matejsek of Real Estate Champions - Successful real estate marketing and advertising is the result of doing three things right: Creating ads that...
5 out of 5 by (1) User
How Community Involvement Can Help Your Real Estate Business
An article from the Market Leader blog - This post comes to us from the Market Leader blog: There are two types of community involvement that real estate...
5 out of 5 by (1) User
Market Proof Lead Generation Strategies
An article from BrokerageU by Tribus - This post comes to us from BrokerageU: The communication (de)evolution In today's "always on" world of information and...
5 out of 5 by (1) User
An Overview of Facebook’s Newsfeed Update
An article from the Lone Wolf blog - Last week, Facebook held a press conference at their famed headquarters in Menlo Park announcing the changes that are...
5 out of 5 by (1) User
How Are We Doing? Dare You Ask?
By Jeremy Conway of RECON Intelligence Services - It happened towards the end of a business lunch at a popular lunch spot. There it sat, hidden from view...
5 out of 5 by (1) User
Social Media Guide For Real Estate Websites
An article from the Diverse Solutions blog - Powering your real estate website with IDX is ideal for promoting your business, but adding the right social media...
5 out of 5 by (1) User
Product Tour: zipForm 6 Professional
By RE Technology Staff - For most new homeowners, the most challenging, tedious, and confusing part of their real estate transaction was the paperwork. As a...
5 out of 5 by (1) User
To Syndicate or not to Syndicate, that is NOT the question!
By Saul Klein of Point2 - This article is the first in a pair of two that we are running today on listing syndication. The second, by WAV Group, is a response...
5 out of 5 by (1) User
Monetizing Listing Data…Is it Possible? Let’s find out in 2013
WAV Group's response - This post is a response to Saul Klein's article, published here on RE Technology. What an exciting day in real estate media! 1000Watt...
5 out of 5 by (1) User
Prescreening for Business: How to Handle a Customer Who Grills You
By Jason O’Neil on the YPN Lounge blog - Last week, I received an unusual call from a seller. As a REALTOR®, getting a call from a seller is not out of the...
5 out of 5 by (1) User
Real Estate Tech: Terminology and Definitions
An article from BrokerageU by Tribus - This post comes to us from BrokerageU: If you have tried to purchase a domain name or even had to manage your own...
5 out of 5 by (1) User
Turning the World’s #1 Sales CRM into a Real Estate Machine
By Travis Saxton on the REAL Trends blog - In my technology consulting, I am always stressing how important a Customer Relationship Management (CRM) tool is to...
5 out of 5 by (1) User
Content’s Reign Continues
An article from the Onboard Informatics blog - "Content is king" has been an adage for years – now more companies are finally embracing the realities of...
5 out of 5 by (1) User
Home Showing Best Practices for Buyer’s Agents
By Geneva Ives of Point2 - There are hundreds of articles dedicated to helping seller's agents ready their listings for home showings and open houses. Seller's...
5 out of 5 by (2) Users
CityBlast and Real Estate: How it works
An article from the Lone Wolf blog - Social media has become a way to build relationships with a large group of people you might not have the ability to...
5 out of 5 by (1) User
What Is A Brand, Anyway?
By Christopher Leo of Leading Agent - Today, in the interest of education, I'm going to address a few of the most common branding related things we see...
5 out of 5 by (2) Users
10 Steps for Effective Lead Generation
By Agi Anderson on the Real Pro Virtual Marketing blog - The old days of sitting at the phone and cold calling from the Hill and Donnelly is being replaced...
5 out of 5 by (1) User
How to Make Loan Pre-approvals Work in Your Favor
By Kelly J. Phelan, RET Content Team Member - Agents, have you ever had this happen to you? An enthusiastic would-be buyer calls you up, eager for you to show...
5 out of 5 by (2) Users
What Does It Take to Make Content All The Time?
By guest contributor Chris Brogan - Guest contributor Chris Brogan says: Content marketing? That takes a lot of time, doesn't it? Are you in a hurry to get...
5 out of 5 by (1) User