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Organize Your Way to a Painless Tax Season
By Kelly J. Phelan, RET Content Team Member - Tax season is almost over, with less than a month to go. A pat on the back to those of you who've already filed,...
5 out of 5 by (1) User
Know What Your Customers Are Looking For
An article from the ReachFactor blog - Running your clients around to viewings and open houses is part of the business, and no one complains when the...
5 out of 5 by (3) Users
Technology and the Road Ahead: An Interview with Broker-Owner Lee Garland
An article from the Solid Earth blog - During my most recent trip to the great state of Mississippi to visit the Jackson Association of REALTORS®, I had the...
4 out of 5 by (2) Users
Cinematic Video: The Best Way to Differentiate Your Digital Media Strategy
An article from the Tech Savvy Agent blog - The following piece was written by Brendan Carlisle, founder of a real estate film and media company in Los Angeles...
3.5 out of 5 by (2) Users
Digital REALTORS® and the Vine App
An article from the Delta Media Group blog - Guest contributor Delta Media Group says: Part of being a Digital REALTOR® is staying on top of the latest...
5 out of 5 by (2) Users
Broker With a Blog
An article from the RealTrends blog - With all the talk about how sales associates should have a blog, no one seems to mention how important it may be for a...
5 out of 5 by (2) Users
Plan for Success in 2013: Advice from Alex Perriello and Sherry Chris
By Amy Chorew on Better Homes & Gardens' Clean Slate blog - Alex Perriello, President and CEO of The Realogy Franchise Group joined us at our recent Better...
5 out of 5 by (2) Users
UI/UX Explained and What It Means for You
By Frances Brittle of Cloud CMA - While UI and UX may sound like fancy new age acronyms, their relevance actually dates back to the Renaissance! UI stands...
5 out of 5 by (1) User
The Top 5 Reasons to Use Cloud CMA (+ 3 Bonus Ones)
By RE Technology Staff - We were delighted when we saw Cloud CMA's new promotional video last week. Short and snappy, it gives viewers five reasons to use the...
5 out of 5 by (2) Users
Give Your Company a S.W.O.T!
An article from the Lone Wolf blog - A S.W.O.T. analysis, while not a new tool, is nonetheless a highly effective one. In fact, it has the potential to be a...
5 out of 5 by (1) User
Creating a Target Market for Your Real Estate Business
An article from the Market Leader blog - If you promote your real estate business to everyone, you'll wind up with a very unfocused marketing campaign....
5 out of 5 by (1) User
Real Estate Marketing: Place Names – How to Build Power Links
An article from the CoreLogic Broker Cafe blog - How you build links can make a big difference in your search engine results. When asking for links or...
5 out of 5 by (1) User
Bad Broker Strategy Found Everywhere
By Victor Lund on the WAV Group blog - Having been to the parade of broker meetings in Las Vegas, there is one conclusion that stands out about the strategic...
5 out of 5 by (1) User
Link in to Groups on LinkedIn
An article from the My Computer Works blog - LinkedIn groups are informal communities formed around industries, professions, themes, niche topics, etc. Find...
5 out of 5 by (1) User
How to Use Email Marketing to Sell More houses
An article from the Delta Media Group blog - Guest contributor Delta Media Group says: Have you ever ordered an item from Amazon? Have you ever shopped...
5 out of 5 by (1) User
Experiment With Sign Rider Messaging For Maximum Return
By Jay Decker on the Sign Rider Store blog - At the Sign Rider Store, we like to emphasize the ability to print and hang signs right when you need them. Let's...
5 out of 5 by (1) User
Google Reader is Dead?! 4 Alternatives to Ease the Pain
By Kelly J. Phelan, RET Content Team Member - Google broke sad news to fans of its RSS reader today. The company announced that it would discontinue Google...
5 out of 5 by (1) User
Want to do Video blogging, but don’t want to be in front of a video camera?
An article from BrokerageU by Tribus - This post comes to us from BrokerageU: Ah yes, I resemble that remark. I really want to add a video component to my...
4.5 out of 5 by (2) Users
Promoting Your Brand – How to Promote You
An article from the Market Leader blog - A strong brand identity is one of the most important building blocks for any real estate business. Think of it as your...
5 out of 5 by (1) User
How Facebook’s New Look Benefits You
An article from the Homes.com blog - Facebook updates its interface so frequently it can be hard to keep up. Yet again, the social media giant is introducing...
5 out of 5 by (1) User
Is Technology Important for Small Brokerages?
By Kelly J. Phelan, RET Content Team Member - As a data enthusiast, I love using our analytics account to browse the search terms that bring people to RE...
5 out of 5 by (1) User
Your Website – The Online Version of You
An article from the Lone Wolf blog - There is a lot of talk about the search engine optimization strategies that will get you better ranking in the search...
5 out of 5 by (1) User
Choosing Your Publishers Wisely
By Celeste Starchild of ListHub - This post comes to us from the ListHub newsletter: Making choices about where to send your listings used to be really...
5 out of 5 by (1) User
Creating and Placing High-impact Advertisements
By Dan Matejsek of Real Estate Champions - Successful real estate marketing and advertising is the result of doing three things right: Creating ads that...
5 out of 5 by (1) User
How Community Involvement Can Help Your Real Estate Business
An article from the Market Leader blog - This post comes to us from the Market Leader blog: There are two types of community involvement that real estate...
5 out of 5 by (1) User
Market Proof Lead Generation Strategies
An article from BrokerageU by Tribus - This post comes to us from BrokerageU: The communication (de)evolution In today's "always on" world of information and...
5 out of 5 by (1) User
An Overview of Facebook’s Newsfeed Update
An article from the Lone Wolf blog - Last week, Facebook held a press conference at their famed headquarters in Menlo Park announcing the changes that are...
5 out of 5 by (1) User
How Are We Doing? Dare You Ask?
By Jeremy Conway of RECON Intelligence Services - It happened towards the end of a business lunch at a popular lunch spot. There it sat, hidden from view...
5 out of 5 by (1) User
Social Media Guide For Real Estate Websites
An article from the Diverse Solutions blog - Powering your real estate website with IDX is ideal for promoting your business, but adding the right social media...
5 out of 5 by (1) User
Product Tour: zipForm 6 Professional
By RE Technology Staff - For most new homeowners, the most challenging, tedious, and confusing part of their real estate transaction was the paperwork. As a...
5 out of 5 by (1) User
To Syndicate or not to Syndicate, that is NOT the question!
By Saul Klein of Point2 - This article is the first in a pair of two that we are running today on listing syndication. The second, by WAV Group, is a response...
5 out of 5 by (1) User
Monetizing Listing Data…Is it Possible? Let’s find out in 2013
WAV Group's response - This post is a response to Saul Klein's article, published here on RE Technology. What an exciting day in real estate media! 1000Watt...
5 out of 5 by (1) User
Prescreening for Business: How to Handle a Customer Who Grills You
By Jason O’Neil on the YPN Lounge blog - Last week, I received an unusual call from a seller. As a REALTOR®, getting a call from a seller is not out of the...
5 out of 5 by (1) User
Real Estate Tech: Terminology and Definitions
An article from BrokerageU by Tribus - This post comes to us from BrokerageU: If you have tried to purchase a domain name or even had to manage your own...
5 out of 5 by (1) User
Turning the World’s #1 Sales CRM into a Real Estate Machine
By Travis Saxton on the REAL Trends blog - In my technology consulting, I am always stressing how important a Customer Relationship Management (CRM) tool is to...
5 out of 5 by (1) User
Content’s Reign Continues
An article from the Onboard Informatics blog - "Content is king" has been an adage for years – now more companies are finally embracing the realities of...
5 out of 5 by (1) User
Home Showing Best Practices for Buyer’s Agents
By Geneva Ives of Point2 - There are hundreds of articles dedicated to helping seller's agents ready their listings for home showings and open houses. Seller's...
5 out of 5 by (2) Users
CityBlast and Real Estate: How it works
An article from the Lone Wolf blog - Social media has become a way to build relationships with a large group of people you might not have the ability to...
5 out of 5 by (1) User
What Is A Brand, Anyway?
By Christopher Leo of Leading Agent - Today, in the interest of education, I'm going to address a few of the most common branding related things we see...
5 out of 5 by (2) Users
10 Steps for Effective Lead Generation
By Agi Anderson on the Real Pro Virtual Marketing blog - The old days of sitting at the phone and cold calling from the Hill and Donnelly is being replaced...
5 out of 5 by (1) User
How to Make Loan Pre-approvals Work in Your Favor
By Kelly J. Phelan, RET Content Team Member - Agents, have you ever had this happen to you? An enthusiastic would-be buyer calls you up, eager for you to show...
5 out of 5 by (2) Users
What Does It Take to Make Content All The Time?
By guest contributor Chris Brogan - Guest contributor Chris Brogan says: Content marketing? That takes a lot of time, doesn't it? Are you in a hurry to get...
5 out of 5 by (1) User
How to Write Google Friendly Real Estate Website Content
By Anita Koppens on the Dynamic Page Solutions Blog - Major search engine algorithm changes have forced Internet marketers to redefine their approach to...
5 out of 5 by (1) User
SEO for Real Estate Takes Time
An article from BrokerageU by Tribus - This post comes to us from BrokerageU: Earlier, we discussed how it's possible to beat sites like REALTOR.com, Trulia,...
4 out of 5 by (3) Users
3 Ways Brokers Can Help Their Agents Be Local Experts
By Kelly J. Phelan, RET Content Team Member - Brokers, are you doing everything you can to help your agents succeed in a crowded market? Even if you've only...
5 out of 5 by (2) Users
Win the Listing Before You Get to the Presentation
Client testimonials can be the most powerful tool to attract new prospects. Check out these ideas for effectively using testimonials in your marketing...
4.67 out of 5 by (3) Users
Impress Real Estate Leads with a Professional Package
An article from the IXACT Contact blog - You're driving to a listing presentation and you stop at a light. On the light pole at the intersection you notice...
5 out of 5 by (2) Users
3 Reasons You Need to Use Capture Marketing In Your Real Estate Farming Program
By Christopher Leo of Leading Agent - I have written many articles about how many REALTOR® postcard farming practices are outdated. It's such a true...
5 out of 5 by (2) Users
ChangeLog: Has your real estate vendor released important updates lately?
By Kelly J. Phelan, RET Content Team Member - Has your real estate tech vendor made important updates recently? RE Technology's new column, ChangeLog, will...
5 out of 5 by (1) User
Countdown of the Top 10 Articles from February
By RE Technology Staff - What articles did our agent and broker readers most love during February? Judging by our monthly Top 10 list, we'd say anything...
5 out of 5 by (1) User