Part 1: The Perfect Storm

Paden Followwill
Published: 02/16/2011
Posted by: Real Estate Technology

All service professionals have been rated since the beginning of communication between people. Word of mouth sharing of opinions is perhaps the core foundation of interpersonal communications.

"As societies have evolved, so too have ratings systems. In many ways, civilization is reaching a crescendo as a result of the information age. There are dozens of ratings systems for everything – doctors, lawyers, restaurants, products, entertainment. You name it, it's rated," says Victor Lund, partner of WAV Group.

Over 20 years ago Larry Romito, CEO of Quality Service Certified and father of agent ratings, watched the germination of two key forces taking place in the real estate space collide. The result was a need for agent ratings.