The Right Way to Respond to Negative Feedback
By Suresh Srinivasan of ReachFactor
Posted by: ReachFactor
Some of our active ReachFactor agents have given us feedback on how to get reviews from clients. One example is Eugene Mills, who shared with us that gathering real estate testimonials is part of his closing process. And recently we profiled San Antonio REALTOR® Scott Myers, whose utilization of social media has helped him generate a staggering 81 real estate agent reviews.
However, most REALTORS® probably feel that they don't have the time to add another step to an already detailed and time-consuming process. Also, considering that a home sale can often be an emotional event for people, some agents might not want to open themselves up to negative feedback from an unhappy client.