Social Media Spring Cleaning Tips

Guest Contributor
Published: 05/29/2012
Posted by: RE Technology

Over the weekend, I spent some time helping my parents with their spring cleaning. We dug through every room, every closet and every nook and cranny in the entire house, searching for anything we could get rid of (not too easy for Mom – total pack rat). The result? I cannot even begin to tell you how many things we found that we didn't even know existed! So after loading up the car with trash bags full of items to be brought to Goodwill, I got to thinking: what other things in my life need their own Spring Cleaning? As my iPhone alerted with me a new notification, the realization was almost instant: social media.

As real estate agents, we spend a lot of time on social networking platforms – making sure our Facebook page is populated with recent posts, interacting with folks on Twitter, and connecting with hundreds of professionals all over LinkedIn. But think about it--whether it's your personal page or business page, how many of your friends/fans/followers/connections do you really know? How many of them bring you beneficial information or offer insightful feedback to your own posts and updates?