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Siri, Find Me a Real Estate Agent: 05/01/2012

Siri, Find Me a Real Estate Agent

An article from the ActiveRain blog

4.2 out of 5 by (5) User/s
1 Comment

IMSD Go to Profile IMSD
Published: 05/01/2012
Posted by: RET Staff

Every day, consumers are coming up with new ways to find their next real estate agent. One of the more creative ways we've been seeing lately is the use of the Siri on the iPhone. Siri gives the iPhone user the ability to ask ANY question (believe me, we've tried!) while they're moving through their busy lives. So what criteria does Siri use to determine who shows up when the buyer or seller asks the question:

"Siri, find me a real estate agent."

During the April 2012 RainCamp event, IMSD founder Ben Kinney revealed his findings on how Siri decides which real estate agent would be recommended by Siri. Watch this three minute video for Ben's insight on mobile real estate marketing.

 


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Comments on: Siri, Find Me a Real Estate Agent
by Nat Ferguson 2012-05-02 09:45:58
Is your determination of Siri's findings applicable to other cities? I just asked her the same question (I live in So Cal) and she came up with 1 escrow agency, 1 property mgmt company and 1 "county records research". I was unable to determine where she pulled these from (Yelp, Google etc) as you are taken directly to the map feature when you click on them. I think this theory needs more fleshing out.

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