A "Lead-to-Lifetime" Solution: Popular CRM Now Includes Agent Websites
By Kelly J. Phelan, RET Content Editor
Posted by: RET Staff
IXACT Contact launched a new agent website solution last month at a price that will please the budgets of agents everywhere. The websites are included in the subscription fee of the existing CRM solution, adding substantially more value both for current users and for prospects looking for an integrated end-to-end CRM and marketing solution.
According to Rich Gaasenbeek, IXACT Contact's VP of Sales and Marketing, the company isn't increasing subscription costs with the introduction of the new websites. Instead, they're positioning themselves as a "world-class CRM, email marketing, and agent website platform" that's available at a wallet-friendly price.
Gaasenbeek calls the rebranded IXACT Contact a "new lead-to-lifetime client solution," underlining the tight integration between all of its components. Leads that come in off the website, for example, are automatically imported into the CRM and assigned to a drip marketing campaign that nurtures leads until they're ready to buy or sell a home. "The system ensures leads don't fall through the cracks," says Gaasenbeek.
Aside from its robust lead capture and management capabilities, IXACT Contact's agent websites also feature:
- Responsive, mobile-friendly layouts
- Two levels of optional IDX integration
- 16 pages of professionally written website content
- A wide range of attractive designs and layouts
- An integrated blog with optional, pre-written content
- Social media integration