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7 Things I’ve Learned in a Year of Real Estate Technology: 06/04/2012

7 Things I’ve Learned in a Year of Real Estate Technology

By Emily Williams, RET Content Coordinator

5 out of 5 by (5) User/s
3 Comments

Emily Williams Go to Profile Emily Williams
Published: 06/04/2012
Posted by: RET Staff
house-mouse-saleToday I realized that I have been writing about real estate technology for one year. As cliché as it sounds, time truly has flown by; it seems like only yesterday that I was sitting down with Victor Lund and trying desperately to understand this mysterious thing called "IDX." Being the sentimental fool that I am, anniversaries like this always cause me to reflect back on the things I've learned. Considering I came into this job with literally ZERO real estate experience, I've learned a lot.

Here are some of the things that stand out to me the most. Please keep in mind that these are my own, personal perceptions and do not necessarily reflect the views of RE Technology.

1) Digital signatures are the future, baby. Everybody needs to get on board, because this trend isn't going anywhere. They make life easier for agents, provide a better experience for consumers, and are kinder to the environment.

2) Listing syndication is broken. I don't know how to fix it, although I think that there are some people with great ideas. But it seems enough momentum is building that I'm optimistic things will get better.

 


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Comments on: 7 Things I’ve Learned in a Year of Real Estate Technology
by Mark Garrow 2012-06-05 06:31:23
I had a long rant all typed up but decided to shorten it.... All websites that require Internet Explorer ONLY on a Windows system ONLY or .net plugins to the browser (making the site Windows only)... Should be avoided. My MLS (and other work related sites) were like this. The MLS is making efforts to change by adding a new access point using Flash. It works, but for how long? Of course THAT won't work on your new iPAD.. but wait! There a different app for that machine! (My hard earned dues at work)

by Christopher Highland 2012-06-05 07:01:47
I think social media is very misunderstood by the traditional sales mentality. It is not for selling, it is for making relationships. It's for listening more than talking. I think of it as a huge ocean (the last time I counted there were over 500 social media platforms) Everyone who aspires to use social media successfully must find their stream in that ocean, the stream that best fits them. Then they will find success. It takes time and willingness to learn. I do believe social media is here to stay, and it would be wise for real estate agents to start swimming.

by Christopher Highland 2012-06-05 07:01:47
I think social media is very misunderstood by the traditional sales mentality. It is not for selling, it is for making relationships. It's for listening more than talking. I think of it as a huge ocean (the last time I counted there were over 500 social media platforms) Everyone who aspires to use social media successfully must find their stream in that ocean, the stream that best fits them. Then they will find success. It takes time and willingness to learn. I do believe social media is here to stay, and it would be wise for real estate agents to start swimming.

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