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A Sneak Peek at the New RE/MAX Design Center Upgrade
By Kelly J. Phelan, RET Content Team Member - We recently had the opportunity to preview the new RE/MAX Design Center from Imprev. The Design Center's "digital...
5 out of 5 by (2) Users
Real Estate Client Follow-Up: It’s Not Just for Prospects
An article from the Market Leader blog - Anyone who has lost a referral from a past client or from a friend or family member because the person "forgot you are...
5 out of 5 by (3) Users
Facebook Ideas for REALTORS®
An article from BrokerageU by Tribus - This article comes to us from BrokerageU: We know you're working hard on your website, but are your Facebook followers...
5 out of 5 by (1) User
Research Your Advertising to Guarantee its Effectiveness
Ian Grace covers how to research potential buyers and test your advertising. - Professional advertising agencies will pretest their advertising campaigns...
5 out of 5 by (3) Users
Getting Started with Instagram for Real Estate [Video]
A video from the Lone Wolf blog - Instagram is a FREE photo-sharing social network that allows users to capture photographs with their mobile...
4.33 out of 5 by (3) Users
The Hidden Cost of Paper Transactions
An article by DocuSign - Are the tools and processes you use in your real estate business giving you the maximum return on your investment? If you're still...
5 out of 5 by (2) Users
What is Inbound Marketing for REALTORS®?
An article from BrokerageU by Tribus - This post comes to us from BrokerageU: Inbound Marketing, What Is It? Up until a few years ago, most marketing was...
5 out of 5 by (1) User
Four Ways to Stir Up Your Database and Find Opportunities
An article from the Market Leader blog - Leads, leads, leads. They're probably always on your mind. Where to find new leads, how to respond to them quickly,...
5 out of 5 by (3) Users
Write Listing Descriptions That Sell
An article from the Point2 Agent blog - Sometime between your first real estate listing and your 20th, it will probably hit you: writer's block. You'll sit...
5 out of 5 by (4) Users
REALTORS® and Politics
By Victor Lund, CEO of RE Technology and co-founder of WAV Group - Political rhetoric had its day during election time as spin masters carefully craft...
5 out of 5 by (2) Users
Love Your Listings? Feature Them on Your Website
An article from BrokerageU by Tribus - This post comes to us from BrokerageU: As long as you have a real estate website, there should be plenty of different...
5 out of 5 by (3) Users
Throw An Open House Party!
An article from the Point2 Agent blog - Open houses: some real estate professionals love 'em, other think they're a hassle. Ideally, your open house will draw...
5 out of 5 by (2) Users
7 Tips to Make Your Photos Great
How to make your pictures say a thousand words. - Great photographs matter! Effective marketers understand that when photography works it captures what...
5 out of 5 by (1) User
Getting Started With Vine For Real Estate
An article from the Lone Wolf blog - The latest social media sensation to hit the web is Twitter's latest project, Vine. The concept is pretty simple, you can...
4 out of 5 by (3) Users
Keep Your Brand Booming in 2013
An article from the BoomTown blog - This post comes to us from the BoomTown blog: Have you been a little busy lately? If you're a REALTOR® and not too busy...
4.5 out of 5 by (2) Users
Don’t Worry About Keeping Up, With One Big Exception
It’s hard to keep up with latest social media site or this week’s most popular app. Tech expert David Pogue says you can ignore most of it, but there is...
5 out of 5 by (4) Users
Show Your Clients Some Love: Unique Ways to Stay Connected
An article from the HomeFinder.com blog - This post comes to us from the HomeFinder.com blog: With Valentine's Day right around the corner, now is the perfect...
5 out of 5 by (3) Users
The First Step: Build a Sustainable Real Estate Business
An article from BrokerageU by Tribus - This post comes to us from BrokerageU: In real estate, prospecting and meeting new people every day and then following...
4.5 out of 5 by (2) Users
Using WordPress for Real Estate – Part 2: Big Picture Decisions
An article from the Diverse Solutions blog - This is the second half of an article we ran in December. Click here to read Part 1 and learn about Wordpress...
5 out of 5 by (3) Users
2013 Contact Management Solutions: Key Specs
These factors will be important for any real estate pro assessing contact management offerings. - Guest contributor Michael Antoniak of REALTOR®Mag...
5 out of 5 by (3) Users
How to Get More Likes On Facebook
An article from the ReachFactor blog - Earlier this week, the Houston Chronicle ran a story called "Plan to take a vacation from Facebook? You aren't alone,"...
4.75 out of 5 by (4) Users
Cold Weather, Warm Home
Even if the weather outside is frightful, your listing doesn’t have to be. Here are tips for getting a home in tip-top shape for photos and showings during...
5 out of 5 by (2) Users
How to Keep Customers Engaged on Your Website
An article from the Market Leader blog - While a website must express a company's brand, services and products (properties), it should also entertain the...
5 out of 5 by (2) Users
Using PPC with IDX for real estate lead generation
An article from the Diverse Solutions blog - This article comes to us from the Diverse Solutions blog: Short for "pay per click," PPC advertising is when you...
5 out of 5 by (2) Users
3 Practical Ways Real Estate Agents Can Get More Testimonials
An article from the IXACT Contact blog - Check out the websites of competing real estate agents in your area. Chances are, there are a few that are impressive...
4.5 out of 5 by (2) Users
Lead Conversion: A Look at Capture Forms
An article from BrokerageU by Tribus - This article comes to us from BrokerageU: Are the capture forms on your real estate website working for...
5 out of 5 by (2) Users
Online Marketing: Vine for Real Estate
By Geneva Ives on the Point2 blog - Did you hear the (social media) news? In late January, Twitter introduced Vine – a mobile service that lets users share...
5 out of 5 by (2) Users
Context Still King When Creating Successful Marketing Campaigns
By Christopher Leo of Leading Agent - Yesterday evening, if you watched the Superbowl, you undoubtedly witnessed the highly unusual break in the action when...
5 out of 5 by (4) Users
Top 10 Articles from January
By RE Technology Staff - If we had only this list of top articles from last month to judge by, we'd say that RE Technology readers stand a great chance of...
5 out of 5 by (3) Users
Make Sure Your Real Estate Photos Send the Right Message
An article from the ReachFactor blog - Hold it right there. If you hire a professional photographer to take your listing photos, you might decide to pass on a...
5 out of 5 by (3) Users
The DOs and DON’Ts of Real Estate Headshots
An article from the Point2 Agent blog - The headshot: it's an absolute business necessity when you're in the real estate industry. Your headshot is part of...
5 out of 5 by (2) Users
Do You Need Real Estate Marketing Software?
An article from the Market Leader blog - There is nothing worse than dropping a lead only to find that shortly thereafter that lead bought or sold a property...
5 out of 5 by (2) Users
Are You Ready to Get Mobile and Go Paperless?
The full video recording from our recent webinar. - Were you able to attend our webinar, "Get Mobile and Go Paperless with Cartavi and DocuSign" yesterday? If...
5 out of 5 by (4) Users
Blog With a Purpose
An article from BrokerageU by Tribus - This post comes to us from BrokerageU: I'm sure you've all seen a blog on just about every single website you go to...
5 out of 5 by (2) Users
Adwords Simplified: Setting a Budget
An article from the BoomTown blog - This post comes to us from the BoomTown blog: Google Adwords for many of our Boomtown clients has and continues to be an...
5 out of 5 by (1) User
What Facebooks New Graph Search Means for Real Estate
By Kelly J. Phelan, RET Content Team Member - Ever since Facebook announced their new Graph Search on January 15, we've seen a lot of advice on how to optimize...
5 out of 5 by (2) Users
Turn on the SEO Afterburner for Your Real Estate Videos
By Christopher Leo of Leading Agent - Just like your blog posts and the pages on your website, the videos on your website require a thought out, well-crafted...
5 out of 5 by (2) Users
A Better Approach to Agent Ratings
By guest contributor Jim Smith - There is a long and dismal history of online rating of real estate agents. With so many of us chasing so few transactions —...
5 out of 5 by (9) Users
Debunking Common Social Media Myths
An article from the Lone Wolf blog - The world of social media can seem like an intimidating territory to navigate when you're just getting started. A social...
5 out of 5 by (2) Users
The GoodLife Teams 5-Step Listing Presentation for iPad
The full video recording (and notes!) from our recent webinar. - Did you miss our iPad webinar with the GoodLife Team on Wednesday? No worries--we recorded it...
5 out of 5 by (3) Users
Web 101: Fundamental Dos and Don’ts of Real Estate Websites
By Geneva Ives of Point2 - With an estimated 90 percent of home buyers conducting home searches online, you'd be smart to use the beginning of 2013 to beef up...
5 out of 5 by (3) Users
How to Write Engaging Content for Search Engines
An article from the Market Leader blog - While most people understand that writing optimized content will raise their chances of ranking high on search...
5 out of 5 by (2) Users
10 Daily Steps to Becoming Incredible in Real Estate
An article from BrokerageU by Tribus - This article comes from BrokerageU by Tribus: A "credible" agent knows the market. An "incredible" agent not only knows...
4.33 out of 5 by (3) Users
SEO Battles With Big Real Estate Websites? Kill Them With Local Niche Content.
By Christopher Leo of Leading Agent - When I meet with a REALTOR® about doing a new real estate website for them, we always start out by discussing what their...
4.33 out of 5 by (3) Users
Marketing Listings: DIY or IOU?
You’re the marketing specialist, but that doesn’t mean you shouldn’t bring in outside expertise. - Guest contributor Erica Christoffer of REALTOR®Mag...
5 out of 5 by (4) Users
Unlocking Fresh Ideas for Real Estate Blogging and Content Marketing
An article from the Dynamic Page Solutions blog - The average attention span a web user is less than that of a goldfish. We as a species are at eight seconds....
4.33 out of 5 by (3) Users
ValueAppeal™ Pro Helps You Save Your Clients Money
By Victor Lund, CEO, RE Technology - Today, 20- to 25 percent of consumers are overpaying their property taxes. ValueAppeal™ Pro is a solution that allows...
5 out of 5 by (4) Users
Inman Connect NY: Day 3
We wrap up our coverage of the real estate technology conference. - In its final day, this year's Inman Connect conference in New York City set its sights...
4.5 out of 5 by (2) Users
Inman Connect NY: Day 2
Our coverage of the real estate technology conference continues. - We're continuing our coverage of Inman Connect New York (check out Day 1 here) by following...
5 out of 5 by (2) Users
5 Awesomely Bad Listing Photos
An article from the Point2 Agent blog - Here on the Point2 Blog, we've talked a lot about listing photos. We all know that great photos help sell homes. But...
5 out of 5 by (2) Users