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UI/UX Explained and What It Means for You
By Frances Brittle of Cloud CMA - While UI and UX may sound like fancy new age acronyms, their relevance actually dates back to the Renaissance! UI stands...
5 out of 5 by (1) User
The Top 5 Reasons to Use Cloud CMA (+ 3 Bonus Ones)
By RE Technology Staff - We were delighted when we saw Cloud CMA's new promotional video last week. Short and snappy, it gives viewers five reasons to use the...
5 out of 5 by (2) Users
Creating a Target Market for Your Real Estate Business
An article from the Market Leader blog - If you promote your real estate business to everyone, you'll wind up with a very unfocused marketing campaign....
5 out of 5 by (1) User
How to Use Email Marketing to Sell More houses
An article from the Delta Media Group blog - Guest contributor Delta Media Group says: Have you ever ordered an item from Amazon? Have you ever shopped...
5 out of 5 by (1) User
Experiment With Sign Rider Messaging For Maximum Return
By Jay Decker on the Sign Rider Store blog - At the Sign Rider Store, we like to emphasize the ability to print and hang signs right when you need them. Let's...
5 out of 5 by (1) User
Google Reader is Dead?! 4 Alternatives to Ease the Pain
By Kelly J. Phelan, RET Content Team Member - Google broke sad news to fans of its RSS reader today. The company announced that it would discontinue Google...
5 out of 5 by (1) User
How Facebook’s New Look Benefits You
An article from the Homes.com blog - Facebook updates its interface so frequently it can be hard to keep up. Yet again, the social media giant is introducing...
5 out of 5 by (1) User
Your Website – The Online Version of You
An article from the Lone Wolf blog - There is a lot of talk about the search engine optimization strategies that will get you better ranking in the search...
5 out of 5 by (1) User
Creating and Placing High-impact Advertisements
By Dan Matejsek of Real Estate Champions - Successful real estate marketing and advertising is the result of doing three things right: Creating ads that...
5 out of 5 by (1) User
How Community Involvement Can Help Your Real Estate Business
An article from the Market Leader blog - This post comes to us from the Market Leader blog: There are two types of community involvement that real estate...
5 out of 5 by (1) User
Market Proof Lead Generation Strategies
An article from BrokerageU by Tribus - This post comes to us from BrokerageU: The communication (de)evolution In today's "always on" world of information and...
5 out of 5 by (1) User
Social Media Guide For Real Estate Websites
An article from the Diverse Solutions blog - Powering your real estate website with IDX is ideal for promoting your business, but adding the right social media...
5 out of 5 by (1) User
Prescreening for Business: How to Handle a Customer Who Grills You
By Jason O’Neil on the YPN Lounge blog - Last week, I received an unusual call from a seller. As a REALTOR®, getting a call from a seller is not out of the...
5 out of 5 by (1) User
Real Estate Tech: Terminology and Definitions
An article from BrokerageU by Tribus - This post comes to us from BrokerageU: If you have tried to purchase a domain name or even had to manage your own...
5 out of 5 by (1) User
Home Showing Best Practices for Buyer’s Agents
By Geneva Ives of Point2 - There are hundreds of articles dedicated to helping seller's agents ready their listings for home showings and open houses. Seller's...
5 out of 5 by (2) Users
10 Steps for Effective Lead Generation
By Agi Anderson on the Real Pro Virtual Marketing blog - The old days of sitting at the phone and cold calling from the Hill and Donnelly is being replaced...
5 out of 5 by (1) User
How to Make Loan Pre-approvals Work in Your Favor
By Kelly J. Phelan, RET Content Team Member - Agents, have you ever had this happen to you? An enthusiastic would-be buyer calls you up, eager for you to show...
5 out of 5 by (2) Users
SEO for Real Estate Takes Time
An article from BrokerageU by Tribus - This post comes to us from BrokerageU: Earlier, we discussed how it's possible to beat sites like REALTOR.com, Trulia,...
4 out of 5 by (3) Users
Win the Listing Before You Get to the Presentation
Client testimonials can be the most powerful tool to attract new prospects. Check out these ideas for effectively using testimonials in your marketing...
4.67 out of 5 by (3) Users
3 Reasons You Need to Use Capture Marketing In Your Real Estate Farming Program
By Christopher Leo of Leading Agent - I have written many articles about how many REALTOR® postcard farming practices are outdated. It's such a true...
5 out of 5 by (2) Users
ChangeLog: Has your real estate vendor released important updates lately?
By Kelly J. Phelan, RET Content Team Member - Has your real estate tech vendor made important updates recently? RE Technology's new column, ChangeLog, will...
5 out of 5 by (1) User
Is There ROI in Virtual Assistants for Real Estate Agents?
An article from the Market Leader blog - In business, those who are the most successful typically get plenty of help: advertising agencies to handle their ads,...
5 out of 5 by (2) Users
9 Apps for Real Estate Agents on the Go
An article from the Point2 Agent blog - Between home showings, client meetings and community involvement, today's agents are always on the go. But now that...
5 out of 5 by (2) Users
Best Practices for Your Real Estate Web Site Home Page
Here are 8 ways to make potential clients fall in love with your real estate Web site and give you more business. - Guest contributor Stefanie Hahn of...
5 out of 5 by (1) User
You Can Beat Zillow, Trulia, and Realtor.com
An article from BrokerageU by Tribus - This article comes to us from BrokerageU: As countless REALTORS® discover the benefits of search engine optimization...
5 out of 5 by (1) User
The Social Media Marketing Conundrum
By Victor Lund, CEO, RE Technology - WAV Group is connected to a lot of real estate professionals through social media. Often it is as a result of their...
5 out of 5 by (2) Users
Exterior Home Photography: What NOT To Do
By Geneva Ives on the Point2 blog - It's a fact: our loyal readers – that's you! – love photography posts. Real estate headshots, bad listing photos, pole...
5 out of 5 by (3) Users
Don’t SPAM Other Agents
An article from BrokerageU by Tribus - This post comes to us from BrokerageU: Being that I still maintain an active license, am still a REALTOR®, and pay...
5 out of 5 by (1) User
The Anatomy of a Quality Email: 3 Areas of Focus
By Frances Brittle of Cloud CMA - Guest contributor Frances Brittle of Cloud CMA says: Email has become a tremendous communication tool used by all daily. As...
5 out of 5 by (3) Users
A Sneak Peek at the New RE/MAX Design Center Upgrade
By Kelly J. Phelan, RET Content Team Member - We recently had the opportunity to preview the new RE/MAX Design Center from Imprev. The Design Center's "digital...
5 out of 5 by (2) Users
Real Estate Client Follow-Up: It’s Not Just for Prospects
An article from the Market Leader blog - Anyone who has lost a referral from a past client or from a friend or family member because the person "forgot you are...
5 out of 5 by (3) Users
Facebook Ideas for REALTORS®
An article from BrokerageU by Tribus - This article comes to us from BrokerageU: We know you're working hard on your website, but are your Facebook followers...
5 out of 5 by (1) User
Research Your Advertising to Guarantee its Effectiveness
Ian Grace covers how to research potential buyers and test your advertising. - Professional advertising agencies will pretest their advertising campaigns...
5 out of 5 by (3) Users
Getting Started with Instagram for Real Estate [Video]
A video from the Lone Wolf blog - Instagram is a FREE photo-sharing social network that allows users to capture photographs with their mobile...
4.33 out of 5 by (3) Users
The Hidden Cost of Paper Transactions
By Kelly J. Phelan, RET Content Editor - Are the tools and processes you use in your real estate business giving you the maximum return on your investment? If...
5 out of 5 by (2) Users
What is Inbound Marketing for REALTORS®?
An article from BrokerageU by Tribus - This post comes to us from BrokerageU: Inbound Marketing, What Is It? Up until a few years ago, most marketing was...
5 out of 5 by (1) User
Four Ways to Stir Up Your Database and Find Opportunities
An article from the Market Leader blog - Leads, leads, leads. They're probably always on your mind. Where to find new leads, how to respond to them quickly,...
5 out of 5 by (3) Users
Write Listing Descriptions That Sell
An article from the Point2 Agent blog - Sometime between your first real estate listing and your 20th, it will probably hit you: writer's block. You'll sit...
5 out of 5 by (4) Users
REALTORS® and Politics
By Victor Lund, CEO of RE Technology and co-founder of WAV Group - Political rhetoric had its day during election time as spin masters carefully craft...
5 out of 5 by (2) Users
Love Your Listings? Feature Them on Your Website
An article from BrokerageU by Tribus - This post comes to us from BrokerageU: As long as you have a real estate website, there should be plenty of different...
5 out of 5 by (3) Users
Throw An Open House Party!
An article from the Point2 Agent blog - Open houses: some real estate professionals love 'em, other think they're a hassle. Ideally, your open house will draw...
5 out of 5 by (2) Users
7 Tips to Make Your Photos Great
How to make your pictures say a thousand words. - Great photographs matter! Effective marketers understand that when photography works it captures what...
5 out of 5 by (1) User
Getting Started With Vine For Real Estate
An article from the Lone Wolf blog - The latest social media sensation to hit the web is Twitter's latest project, Vine. The concept is pretty simple, you can...
4 out of 5 by (3) Users
Keep Your Brand Booming in 2013
An article from the BoomTown blog - This post comes to us from the BoomTown blog: Have you been a little busy lately? If you're a REALTOR® and not too busy...
4.5 out of 5 by (2) Users
Don’t Worry About Keeping Up, With One Big Exception
It’s hard to keep up with latest social media site or this week’s most popular app. Tech expert David Pogue says you can ignore most of it, but there is...
5 out of 5 by (4) Users
Show Your Clients Some Love: Unique Ways to Stay Connected
An article from the HomeFinder.com blog - This post comes to us from the HomeFinder.com blog: With Valentine's Day right around the corner, now is the perfect...
5 out of 5 by (3) Users
The First Step: Build a Sustainable Real Estate Business
An article from BrokerageU by Tribus - This post comes to us from BrokerageU: In real estate, prospecting and meeting new people every day and then following...
4.5 out of 5 by (2) Users
Using WordPress for Real Estate – Part 2: Big Picture Decisions
An article from the Diverse Solutions blog - This is the second half of an article we ran in December. Click here to read Part 1 and learn about Wordpress...
5 out of 5 by (3) Users
2013 Contact Management Solutions: Key Specs
These factors will be important for any real estate pro assessing contact management offerings. - Guest contributor Michael Antoniak of REALTOR®Mag...
5 out of 5 by (3) Users
How to Get More Likes On Facebook
An article from the ReachFactor blog - Earlier this week, the Houston Chronicle ran a story called "Plan to take a vacation from Facebook? You aren't alone,"...
4.75 out of 5 by (4) Users